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Campaign Manager 线上活动运营经理

  • Full Time, onsite
  • Private Advertiser
  • Kuala Lumpur Brand Management (Marketing & Communications) Full time RM 5, Malaysia
Salary undisclosed

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We are looking for an aspiring Campaign Manager to assist the marketing department to achieve its initiatives and programs for our clients.

We Provide:

  • Competitive salary package
  • Medical benefit & annual leave
  • Supportive and collaborative work environment

About the Role (Major Responsibilities)

  • Create and implement thorough promotional strategies to achieve sales goals and increase brand awareness.
  • Collaborate closely with marketing, sales, and product development teams to coordinate promotional activities with overall business strategies.
  • Manage all of promotion execution, including planning, budgeting, implementation, and performance analysis.
  • Oversee the creation of promotional assets to ensure alignment with brand standards and marketing objectives.
  • Analyze market trends and competitor strategies to identify opportunities for innovative promotional activities.
  • Collaborate with our agency and vendors to support promotional activities.
  • Evaluate the effectiveness of promotional activities, providing insights and improvement strategies.
  • Execute strategic online marketing campaigns to promote company products and achieve marketing objectives, encompassing campaign strategizing and the creation of bilingual content in Chinese and English.
  • Effectively communicate and collaborate with teams based in overseas.
  • Monitor campaign data, analyze results, and adjust strategies to meet predetermined goals.
  • Develop targeted activities based on user behaviour and scenarios to increase user engagement and conversion.
  • Design and manage campaign landing pages, including creating and editing content, to execute campaign concepts and impact.
  • Establish and improve campaign processes and systems to increase performance and results.
  • 工作职责

  • 设计并执行全面的促销策略,以实现销售目标和提升品牌知名度。
  • 与市场营销、销售和产品开发团队密切合作,将促销活动与整体业务策略保持一致。
  • 管理促销执行的所有方面,包括计划、预算、执行和性能分析。
  • 监督促销材料的创建,确保与品牌标准和市场营销目标一致。
  • 分析市场趋势和竞争对手策略,以发掘创新促销活动的机会。
  • 与外部实体和供应商合作,促进促销工作。
  • 评估促销活动的有效性,提供见解和改进策略。
  • 执行针对公司产品和市场目标的定向在线活动,包括在线活动策划和中英文文案撰写。
  • 与海外团队有效沟通和合作。
  • 监控活动数据,分析结果,并调整策略以满足预定目标。
  • 根据用户行为和场景开发针对性活动,以提高用户参与和转化。
  • 设计和管理活动登陆页面,包括内容创建和编辑,以实施活动创意和效果。
  • 建立和完善活动流程和系统,以提高效率和成果。
  • Essential Qualification

    • Bachelor's Degree in Marketing, Communications, Business Administration or a related field.
    • Demonstrated experience of at least 2 years in marketing or promotions, explicitly focusing on operations management.
    • Proficiency in managing multiple projects, meeting deadlines, and translating data into actionable insights is essential.
    • Demonstrated skills in using marketing software and tools, including CRM and analytics platforms.
    • Exemplary communication, leadership, and cross-team collaboration skills are required.
    • Demonstrated ability to think creatively and analytically with a problem-solving approach.
    • Candidates with financial promotion experience and an understanding of multinational consumer needs are preferred.
    • Strong self-motivation, data analysis, and user behaviour insight abilities are necessary.
    • Proven experience in attracting new customers and planning and executing promotional activities, with excellent logical and written communication skills.
    • Knowledge of online platform operating rules, user behaviour, and scenarios is necessary.
    • Exceptional communication and time management skills are required.

    职位主要條件

    • 市场营销、商业管理或相关领域的学士学位。
    • 至少2年在市场营销或促销领域的经验,重点在于运营管理。
    • 熟练管理多个项目,满足期限,并将数据转化为可行的见解。
    • 熟练市场营销软件和工具,包括CRM和分析平台。
    • 卓越的沟通、领导和跨团队合作技巧。
    • 创造性和分析性思维者,具有解决问题的方法。
    • 优先考虑有金融相关促销经验和了解跨国消费者需求的候选人。
    • 强烈的自我激励,数据分析和用户行为洞察能力。
    • 有吸引新客户、促销活动策划和执行的经验,具有优秀的逻辑和书面表达技巧。
    • 了解在线平台的运营规则和用户的使用习惯和场景。
    • 优秀的沟通和时间管理技巧。

    Interested candidates are encouraged to show your interest by clicking "Apply" now! We look forward to your application and share this exciting opportunity with you!