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Marketing Executive

  • Full Time, onsite
  • MajuHome
  • Kuala Lumpur Marketing Communications (Marketing & Communications) Full time RM 3, Malaysia
Salary undisclosed

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Marketing Strategy Planning & Coordination:

  • To assist Reporting Manager in annual marketing calendar and marketing expenses planning. Coordinate and execute marketing campaigns and activities.
  • Execute marketing campaigns and activities instructions to Branch level; conduct briefing and oversee execution at Branch level.
  • To manage performance of marketing campaigns and activities, to ensure achievement of objectives and goals within the expenses allocated.
  • To conduct market analysis, including study of consumer behavior, market performance, competitor and sales promotions.
  • To create marketing content
  • Advertisement & Promotions:

  • To consistently look for new ideas, advertisement spots, funnels and suitability; plan and manage the effectiveness of ads across online platforms and offline.
  • Manage social media content planning ( FB, Insta, Youtube, Tiktok) exposure and retention.
  • To plan, manage and execute BTL advertisements, including advertisement and event space booking; oversee set up and installation of events and BTL in within shopping malls, billboards, outdoor banners, in-store, roadshow and events.
  • Work cross functional with product design teams to develop marketing materials.
  • Work with marketing agency for special marketing campaign, KOL engagament and other related actives.
  • Brand Collabration:

  • To foster brand collaboration opportunities with industry stakeholders such as developer, interior designer and government agencies
  • To propose and execute adequate activities and content for the collaboration awareness
  • Qualifications:

  • Candidate must possess at least a Diploma, Bachelor's Degree, Post Graduate Diploma or Professional Degree in Marketing, Business Studies, Administration, Management or equivalent.
  • Required skill(s): MS Office.
  • Preferably candidates with experience in Digital Marketing
  • Full time position.