Marketing Manager (Mandarin Speaker)
RM 7,000 - RM 10,000 / Per Mon
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Simplified
- The Marketing Manager is a strategic leader responsible for developing and executing comprehensive marketing plans to promote the company's products or services. This role involves building and leading a dynamic marketing team, overseeing both online and offline marketing activities, and ensuring alignment with the company's objectives and brand image.
- Responsibilities:
- Strategic Planning
- Develop and implement comprehensive marketing plans aligned with the company's overall objectives.
- Conduct market research to identify trends, opportunities, and competitor activities.
- Team Leadership and Development:
- Build and lead a dynamic marketing team, including hiring, training, and mentoring team members.
- Foster a collaborative and innovative team culture focused on achieving marketing goals.
- Campaign Management:
- Plan and execute marketing campaigns across various channels (digital, traditional, social media, etc.).
- Monitor and analyze the performance of campaigns, adjusting strategies as needed.
- Brand Management:
- Maintain and enhance the company's brand image.
- Ensure consistent messaging and branding across all communication channels.
- Content Development:
- Oversee the creation of marketing collateral, including promotional materials, website content, and social media posts.
- Collaborate with internal teams or external agencies for content creation.
- Digital Marketing:
- Manage digital marketing strategies, including SEO, SEM, email marketing, and social media.
- Stay informed about industry trends and emerging digital marketing technologies.
- Offline Marketing:
- Develop and implement traditional marketing strategies, such as print advertising, direct mail, and events.
- Ensure a cohesive offline marketing approach that aligns with the overall marketing strategy.
- Budget Management:
- Develop and manage marketing budgets, ensuring cost-effectiveness and ROI.
- Track expenses and report on budget utilization.
- Analytics and Reporting:
- Utilize analytics tools to measure the success of marketing efforts.
- Prepare regular reports on key performance indicators (KPIs) and provide insights for improvement.
- Education:
- Bachelor's degree in Marketing, Business, or a related field. A Master's degree may be preferred.
- Experience:
- Proven experience in marketing, with a focus on strategy development and execution.
- Previous managerial or leadership experience.
- Language:
- English, Bahasa Malaysia and Mandarin is an advantage
- Communication Skills:
- Excellent written and verbal communication skills.
- Ability to effectively convey complex ideas to diverse audiences.
- Analytical Skills:
- Strong analytical and problem-solving abilities.
- Comfortable using data to make informed decisions.
- Creativity:
- Innovative thinking and the ability to develop unique and compelling marketing campaigns.
- Team Collaboration:
- Demonstrated ability to work collaboratively with cross-functional teams.
- Leadership and motivational skills.
- Adaptability:
- Flexibility to adapt to changing market conditions and priorities.
- Ability to thrive in a fast-paced environment.
- Team Building:
- Proven ability to build and lead high-performing marketing teams.
- Experience in creating and nurturing a positive and collaborative work environment.
- This addition emphasizes the leadership aspect of the role, particularly in building and managing a marketing team that covers both offline and online activities.
- EPF
- SOCSO
- EIS
- Annual Leave, Sick Leave, Maternity Leave, Compassionate Leave, Marriage Leave
- 14 days Public Holidays
- Good Working Environment
- 5 days work week
- Performance Bonus
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