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Marketing Associate

Salary undisclosed

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Job Summary:

We are seeking a motivated and enthusiastic Marketing Associate to join our dynamic team. The ideal candidate will be instrumental in building our brand image, creating engaging content for our merchants, assisting in website design and internal marketing collateral. This role requires a blend of creativity, strong communication skills and a passion for E-Commerce.

What Are the Responsibilities:

Brand Building

  • Develop and execute strategies to enhance the company's brand image and market presence.
  • Maintain brand consistency across all Marketing materials and channels.
  • Monitor and respond to comments, messages and inquiries across social media platforms, fostering a strong and interactive online community.

Merchant Engagement

  • Create and deliver content tailored to our merchant community including success stories, tips and best practices.
  • Develop and manage a content calendar to ensure timely and relevant communication with merchants.
  • Monitor and respond to merchant feedback to improve content relevance and effectiveness.

Internal Marketing Collateral & Digital Marketing

  • Support the management of social media accounts by scheduling posts, engaging with followers and tracking performance metrics.
  • Ensure all internal marketing collateral aligns with the company's brand and messaging.

What Are the Requirements:

  • Bachelor's Degree in Marketing or a related field (or equivalent work experience).
  • Strong knowledge of popular social media platforms including Instagram, Tiktok, Facebook, Youtube etc.
  • Proficient in using Social Media management tools and analytic platforms to track and measure campaign performance.
  • Excellent written and verbal communication skills with the ability to craft compelling content and communicate effectively with diverse audiences.
  • Strong analytical skills and the ability to interpret data to drive insights and optimize marketing strategies.
  • Creative mindset and able to think outside of the box to develop innovative and engaging marketing campaigns.
  • Experience using SHOPLINE and Webflow is an added bonus.
  • English and Mandarin.