HEAD OF COMMERCIAL

The Head of Commercial plays a crucial role in shaping the company's image, driving growth, and ensuring that marketing efforts align with business objectives. The job requires a combination of strategic thinking, creativity, and strong leadership skills. The following are some but not the exhaustive list of the duties and responsibilities as a Head of the department.

Responsibilities:

• Leading and developing the marketing & sales team.
• Developing and implementing marketing & sales plans and projects.
• Developing and implementing digital marketing strategies, including email marketing, social media, display advertising and paid search campaigns.
• Determine and manage marketing & sales budget.
• Monitor, review and report on all marketing & sales plans and projects.
• Analysis of current market and competitor information.
• Identify new and existing business opportunities to increase the growth of the organisation, promoting strong client engagement, retention and attraction strategies.
• Provide leadership, direction, mentoring and professional development to the team.
• Responsible for effective management reporting and sales forecasting
• Establish strong sales operating processes and structure to ensure effective and efficient market coverage and sales execution.
• Required to travel locally and out station.
• Required to work on weekends/Public Holidays if there are any exhibitions or road shows organized by Chain Pharmacies or customers.
• Any other duties that are assigned to you and deemed fit by management.
  
  

Requirements

Skills and Qualifications

• Bachelor’s degree in marketing, business or related field.
• Minimum 15 years of working experience in a similar role.
• Strong decision-making capabilities.
• Experience running successful marketing & sales campaigns.
• Good communication, collaboration, and delegation skills.
• Ability to motivate and lead people and hold employees accountable.
• Strong working knowledge of operational procedures.
• Experience in identifying and developing new market opportunities.
• Experience in staff development and values-based leadership.
• Knowledge of the retail industry and market trends of consumer healthcare is preferred.