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Performance Marketing - Shopee Ads, Business Development

Salary undisclosed

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About The Team

  • Are you interested in helping Shopee sellers scale their businesses through Shopee Ads and being a part of the Shopee Ads team to drive revenue for the organisation?
  • The Shopee Ads team focuses on helping sellers increase their sales as well as their return on investments via Shopee Ads. There are 3 main types of Shopee Ads products that we leverage to help our sellers (a) Product Ads; (b) Shop Ads and (c) Live Ads
  • The team culture is collaborative, supportive and focused on both personal and professional development.
  • We are committed to serving our sellers and exceeding their expectations as well as effectively driving revenue for the organisation.

Job Description

  • Plan and execute on-platform advertising campaigns for sellers and serve as the key expert on sellers’ advertising journey
  • Ability to plan and execute robust performance marketing strategies and execution plan
  • Responsible for managing the successful planning, execution and optimisation for key ads KPIs via on-platform advertising channels
  • Problem identification and testing of strategies to meet or exceed critical metrics
  • Budget and campaign management to drive effective return on ads investments
  • Leverage data-driven insights to optimise strategies and ads campaign performance through continuous analysis
  • Working closely with internal stakeholders (e.g.: business development, business intelligence) to coordinate and drive successful ads campaigns
  • Develop functional relationships with external partners to share funnel conversion improvement proposals, feedback and result sharing

Requirements

  • Bachelor’s degree in any field is required
  • 2-5 years of working experience in a e-commerce/digital marketing/agency roles are preferred
  • Structured, able to plan end-to-end execution of ads campaigns, and see through implementation and performance optimisation
  • Build strong relationships, ensure brand satisfaction on Shopee Ads Performance and drive Ads Investment through consultative selling
  • Strong affinity to data, solid analytical abilities and critical thinking skills
  • Strong business acumen, able to generate insights and work with tight deadlines
  • Able to prioritise tasks and cope with tight deadlines
  • Proficient in Microsoft Office Products & Google Suites
  • Good team player, positive attitude, and eager to learn
  • Ability to communicate clearly and effectively in English