Digital Marketing cum Copywriter

Responsibilities

• Assist, design, optimize, and execute growth plans through digital marketing.
• Assist, design, optimize, and implement digital marketing funnel.
• Assist in brainstorming and implementation of conversion tests/experiments.
• Collaborate with internal teams to plan and create marketing materials like direct response copywriting, landing pages, long-form sales letters, ad copy, and video scripts.
• Assist in planning, scheduling podcasts and guest podcasting.
• Participate in the editorial calendar with the editorial team (content writing).
• Assist in performing marketing data tracking and data analysis.
• Follow up & handle customer inquiries.
• Participate in general marketing activities to ensure smooth operations of the company’s marketing endeavors.
• Assist in outreaching potential marketing partners.
• Responsible for reviewing and processing press releases/content submitted through our press release newswire platform.

Requirements

• Excellent written and verbal communication skills
• Experience in optimizing landing pages and sales funnels
• Experience in guest podcasting is a plus
• An appreciation for quality content and the ability to create it
• Adept at SEO best practices
• Proficiency in content management systems and analytics software like WordPress and Google Analytics

Key Traits

Outside of just working on the job, we love to work with people who share the same belief as us. As part of the team, we are also looking for people who believe in the importance of:

• Experimenting and learning - it is crucial for a marketer to experiment with new strategies, new technology, and new technique to hone his/her skills.
• Cross-functional access - to explore and learn from areas of work outside of your scope.
• Self-development - working is not just about improving our copywriting or marketing skills but also about growing ourselves as a person.
• Teamwork - a performing team moves further than any individual.

Benefits

What makes Plentisoft kinda cool:

• The Team - (duh!), but we mean it. You will get to work with some of the smartest and most dedicated teammates. Learn from them, or better yet, teach us!
• The Tool - We don’t skimp on the tools (both hardware and software.) We get you what you need to get your job done. We enable you to focus on what matters, not waiting for the progress… bar…
• The Tech - From the latest cloud services to some of the most innovative workplace suites, we take advantage of what the technologies can provide us cause why not?
• Data-Driven - We love data, so we make data-driven decisions. Are things not performing well? Why bother with wild guesses when the data can speak for itself?
• Merits-Driven - Not discounting other values like effort and cooperation (they matter a lot), but we believe results speak the loudest. If you deliver a stellar performance, expect to receive a stellar reward.
• Worldwide Exposure - As a SaaS company, we serve everyone everywhere. Without getting bound by our physical presence, you get to interact with different people worldwide.

And some other perks that you may or may not worship for:

• Free Snacks & Coffee - Sure, they might not be your cup score 90 luxuries, but hey, a free snack is a free snack, and free coffee is free coffee, right?
• Wear Casual - While it is undeniable that suits and ties look smart, they aren’t exactly the best wear for optimal code crunching and wordsmithing, isn’t it?
• Rental & Housing Allowance - Not everyone has a place in Klang Valley. We know that. So, why not let us help you with that and cut down all the travel time?
• Dental & Optical Allowance - When was the last time you scaled your teeth or got yourself a new pair of prescription lenses? We can help you with that.
• Medical Claim & Insurance Package - As much as we love to, we can’t avoid falling sick at times. When that happens, have peace of mind knowing we have your back.
• Child & Child Education Allowance - Do you believe in the value of upbringing our the next generation? If you too, great! Because we believe in the same thing as much as you do.