Marketing Manager

Key Responsibilities: Develop and lead the execution of comprehensive marketing strategies that align with our business objectives and drive brand growth. Lead, mentor, and motivate a team of marketing professionals to achieve high performance and innovation. Oversee the execution of marketing campaigns across various channels, including digital, social media, and traditional platforms. Utilize insights to refine strategies, optimize campaigns, and make data-driven decisions. Monitor and evaluate the performance of marketing initiatives using various metrics and analytics tools. Manage the marketing budget, allocating resources efficiently to maximize impact and achieve marketing goals. Design and optimize customer journey maps to enhance user experience and drive conversions across different touchpoints. Ensure all marketing initiatives align with and reinforce the brand’s positioning and messaging. Collaborate with sales teams to ensure marketing strategies align with sales objectives and support lead generation efforts. Monitor and respond to public relations issues and social media crises promptly.