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Key Responsibilities: 1. Campaign Execution: • Assist in the planning and execution of marketing campaigns, including online and offline activities. • Coordinate with internal teams and external vendors to ensure timely delivery of marketing materials. 2. Content Creation: • Develop engaging content for various marketing channels, including websites, social media, email newsletters, and print materials. • Ensure all content aligns with the company’s brand and messaging. 3. Social Media Management: • Manage and grow the company’s social media presence on platforms such as Facebook, LinkedIn, Instagram, and Twitter. • Monitor social media trends and engage with the audience to build a strong online community. 4. Market Research: • Conduct market research to identify potential student demographics and industry trends. • Gather and analyze data to support marketing strategies and initiatives. 5. Event Coordination: • Assist in organizing and promoting events such as open days, industry conferences, and education fairs. • Represent the company at events and engage with prospective students and partners. 6. Performance Tracking: • Monitor and report on the performance of marketing campaigns using tools such as Google Analytics and social media insights. • Provide recommendations for improvements based on data analysis. Qualifications: • Bachelor’s degree in Marketing, Communications, or a related field. • Previous experience in a marketing role is preferred. • Strong writing and content creation skills. • Familiarity with digital marketing tools and social media platforms. • Good organizational and time-management skills. • Ability to work both independently and as part of a team. • Creative thinking and problem-solving abilities.
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