Sales & Marketing Manager

Sales Strategy Development:

• Create and implement effective sales strategies to achieve revenue targets and increase customer acquisition.
• Monitor and analyze sales performance, identifying trends and areas for improvement.
• Collaborate with the Operations Manager to optimize product offerings and pricing strategies.

Marketing Initiatives:

• Develop and execute comprehensive marketing plans, including digital marketing, social media, email campaigns, and local advertising.
• Design promotional materials and coordinate events to boost brand awareness and attract new customers.
• Manage and grow the pro shop’s online presence, including website content and e-commerce functionality.

Community Engagement:

• Build relationships with local pickleball clubs, organizations, and influencers to promote the pro shop and its offerings.
• Organize and promote community events, such as tournaments, clinics, and demonstrations, to enhance customer engagement and loyalty.
• Act as the face of the pro shop at local events and tournaments, representing the brand positively.

Customer Insights:

• Gather and analyze customer feedback to inform marketing strategies and improve the shopping experience.
• Conduct market research to identify trends, competitor activities, and customer preferences in the pickleball market.
• Utilize data analytics to track the effectiveness of marketing campaigns and make data-driven decisions.

Team Collaboration:

• Work closely with the Operations & Branch Manager to ensure seamless execution of sales and marketing initiatives.
• Train and support staff on product knowledge, sales techniques, and customer engagement strategies.

• Bachelor’s degree in Marketing, Business, or a related field.
• 5 years of experience in marketing, preferably in retail or sports-related industries.
• Strong understanding of digital marketing tools and platforms.
• Excellent communication and interpersonal skills.
• Passion for pickleball and knowledge of the sport is a plus.
• Ability to analyze data and make data-driven decisions.
• Creative thinking and problem-solving skills.

• Competitive salary and performance-based incentives.
• Employee discounts on merchandise.
• Opportunities for professional development and career advancement.
• A vibrant and collaborative work environment with a focus on the pickleball community.