Marketing Executive / Marketing Manager
RM 3,000 - RM 7,000 / Per Mon
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- Market Research: Conduct comprehensive market research to gather insights on market trends, competitor analysis, and customer demand. Utilize this data to forecast potential markets and set a viable direction for product development.
- Product Innovation: Spearhead the development of new products by identifying trends and needs that align with our business goals. Work closely with R&D and product teams to bring these ideas to fruition.
- Branding and Positioning: Develop branding strategies that ensure consistent message across all product lines and channels. Oversee the creation of marketing materials and branding efforts to ensure they meet strategic goals.
- Strategic Marketing: Develop robust marketing strategies that encompass all stages of the marketing mix, from product conception to market launch and beyond. Ensure strategies are innovative, data-driven, and aligned with our business objectives.
- Campaign Management and Optimization: Design and execute marketing campaigns, adjusting strategies based on performance data to optimize reach and effectiveness. Measure and report on the performance of marketing campaigns, gaining insights and assessing against goals.
- Stakeholder Engagement: Maintain continuous communication with internal and external stakeholders, ensuring that marketing strategies and activities are well-understood and supported across the organization.
- Product Innovation: Spearhead the development of new products by identifying trends and needs that align with our business goals. Work closely with R&D and product teams to bring these ideas to fruition.
We are seeking a Senior Marketing Executive in our company’s expansion. This strategic position will oversee the marketing direction for our diverse and expanding product portfolio. This role requires you to identify market opportunities, lead new product initiatives, and drive growth.
- Candidate must possess at least Diploma.
- Creative and Innovative: Ability to create engaging content that appeals to TikTok users and showcases brand's products effectively.
- Time Management: Ability to manage multiple projects and meet tight deadlines.
- Excellent organizational and multitasking skills.
- Strong communication and interpersonal skills.
- High level of accuracy and attention to detail.
- Ability to handle confidential information with integrity.
- EPF/SOCSO.
- Staff Discounts.
- Career Progression.
- Good Team Environment.
- Collaborative work culture.
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