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Are you ready to take the next step in your career and be a Senior Designer in a fast-growing regional coffee retail brand? Kenangan Coffee is hiring a talented designer with hands-on experience in campaign conceptualization and design to join creative team responsible for in-store and digital design for our Malaysia & Singapore campaigns:
Ideal Candidate Profile:
- Minimum 6 years' of professional experience in graphic design, art direction, and copywriting.
- Strong portfolio showcasing a diverse range of successful campaigns and design projects.
- Proficient in Adobe Creative Suite and other relevant design tools.
- Excellent communication skills and the ability to work collaboratively in a team.
- This role requires a dynamic individual who can bring creativity, cultural sensitivity, and a deep understanding of the Malaysia and Singapore markets to deliver impactful design solutions.
Job Role:
Campaign Conceptualization and Design:
- Develop creative concepts and designs for marketing campaigns that resonate with the target audience in regional.
- Ensure consistency in branding across various channels, including digital, print, and social media.
- Create visually appealing and on-brand graphics for a variety of platforms, including social media, websites, print collateral, and advertising materials.
- Work closely with Regional Creative, RnD, and Local Marketing team to understand design requirements, new product development and deliver impactful visual solutions.
Art Direction:
- Provide art direction for photo and video shoots, ensuring visual content aligns with the overall campaign strategy.
- Collaborate with photographers, videographers, and other creative professionals to achieve high-quality visual assets.
Copywriting:
- Collaborate with marketing and content teams to develop messaging that complements the visual elements of campaigns.
- Ability to Write compelling and engaging English copy for marketing materials, ensuring it aligns with the brand tone and resonates with the target audience will be advantageous.
Market Research:
- Stay informed about design trends, cultural nuances, and market preferences in both Malaysia, Singapore and other related country.
- Conduct periodic market research to identify opportunities and adapt design strategies accordingly.
Cross-Functional Collaboration:
- Collaborate with cross-functional teams, including marketing, project and product development, to understand their design needs and contribute to overall campaign success.
Project Management:
- Coordinate with external vendors and agencies when necessary to support campaign execution.
Adaptability:
- Thrive in a fast-paced, hybrid work environment, being adaptable to changing priorities and timelines.
- Demonstrate flexibility in handling various design tasks and challenges.
Communication Skills:
- Effectively communicate design concepts and ideas to internal teams and stakeholders.
- Collaborate with international teams, presenting design solutions that consider cultural nuances and market differences.
More about Kenangan Brands
Kenangan Brands owns multiple brands:
- Kopi Kenangan, a much loved coffee chain store with close to 800 outlets across Indonesia;
- Kenangan Coffee which we launched in Malaysia in 2022, where we now have more than 50 coffee chain stores accross Malaysia;
- Kenangan Coffee which we launched in Singapore in 2023, where we have 6 stores; and
- Kopi Kenangan Hanya Untukmu, our Ready-To-Drink FMCG subsidiary.
If you have relevant experience and would be interested in such an opportunity, please send your updated resume to: [email protected]
Job Type: Full-time