Marketing Executive/Senior Executive
Salary undisclosed
Original
Simplified
1) Campaign Support:
- Assist in planning and executing marketing campaigns that align with brand objectives for cosmetics and skincare products.
- Collaborate with the team to develop campaign materials, visuals, and content ideas specific to beauty and skincare.
2) Content Creation and Social Media Support:
- Help manage social media channels by scheduling posts, monitoring comments, and tracking engagement and growth metrics.
- Support the creation of visually appealing content for social media and email, highlighting product benefits and beauty routines.
3) Market Research and Analysis:
- Conduct research on beauty industry trends, competitor products, and customer preferences to inform campaign planning.
- Collect and organize data on marketing efforts, analyzing basic metrics like reach, engagement, and conversion rates.
4) Event and Promotion Coordination:
- Assist in coordinating promotional events, product launches, and in-store displays for skincare and cosmetic lines.
- Collaborate with the Sales Team to ensure marketing materials are available at retail locations and meet brand standards.
5) Brand and Visual Support:
- Help maintain brand visual consistency across platforms, ensuring alignment with beauty-focused branding guidelines.
- Use Canva or basic Adobe Illustrator/Photoshop for simple design tasks, creating visuals that reflect the brand's aesthetic.
6) Administrative and Coordination Tasks:
- Support day-to-day administrative tasks, such as managing schedules, organizing files, and preparing reports.
- Coordinate with external vendors, media contacts, and influencers to support campaign outreach and engagement.
7) Learning and Development:
- Take advantage of training and learning opportunities within the team to build a strong foundation in beauty marketing.
- Stay updated with digital marketing trends, especially those impacting the beauty and skincare industry, and bring new ideas to the team.
Requirements:
1) Education and Background:
- Diploma/Bachelor’s degree in Marketing, Business, Communications, or a related field.
- Relevant coursework or internships in marketing, social media, or brand management (especially in beauty or skincare) are a plus.
2) Skills:
- Basic understanding of social media platforms, especially as they relate to beauty and skincare content.
- Familiarity with digital marketing concepts, including campaign planning, engagement metrics, and content curation.
- Basic knowledge of design tools like Canva or Adobe Photoshop is advantageous for creating social media visuals.
3) Personal Attributes:
- Strong organizational skills with the ability to multitask and meet deadlines in a fast-paced environment.
- Attention to detail and a desire to learn, with a proactive approach to skill-building and problem-solving.
- Creativity and a passion for the beauty and skincare industry, with a genuine interest in content creation.
4) Interpersonal Skills:
- Good written and verbal communication skills for effective teamwork and project coordination.
- Openness to constructive feedback and an eagerness to grow within a marketing role.
5) Other Requirements:
- Enthusiasm for the cosmetics and skincare industry, with an understanding of beauty trends and customer preferences.
- Adaptability and resilience to meet the evolving demands of a beauty-focused marketing role
Comprehensive Medical and Health Insurance, Competitive salary with annual performance reviews, Professional Development, long-service awards
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