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Social Media Executive

Salary undisclosed

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This job is expected to be in high demand and may close soon. We’ll remove this job ad once it's closed.


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Responsibilities
  • Develop and execute creative social media strategies to increase brand awareness, engagement, and follower growth.
  • Create and curate engaging content (text, image, video) tailored to each social media platform, including but not limited to Facebook, Instagram, Twitter, TikTok, YouTube, LinkedIn, XiaoHongShu etc.
  • Host live sessions and video content, showcasing products, sharing updates, and interacting with the audience.
  • Experiment with new and innovative content ideas to keep our social media presence fresh and exciting.
  • Monitor social media trends, tools, and applications, and implement best practices to optimize our social media activities.
  • Engage with our community by responding to comments, messages, and inquiries in a timely and authentic manner.
  • Analyze social media metrics and provide regular reports on performance, insights, and recommendations for improvement.
  • Collaborate with the marketing team to align social media efforts with overall marketing goals and campaigns.
  • Stay up-to-date with industry trends and competitor activities to ensure we remain ahead of the curve.
Requirements
  • Min 1 to 2 years as a Social Media Executive or similar role, with a strong portfolio of successful social media campaigns.
  • Proficiency in using social media platforms, management tools, and analytics tools.
  • Comfortable and confident in front of the camera for live sessions and video content.
  • Passionate about content creation and exploring new ideas and trends.
  • Highly creative with excellent written and verbal communication skills.
  • Strong understanding of social media KPIs, audience demographics, and targeting strategies.
  • Ability to work independently and as part of a team in a fast-paced, dynamic environment.