Marketing Manager (Remote, Web3, Fintech)

Are you a seasoned marketing professional with a passion for Web3 and DeFi? We are seeking an experienced Web3 Marketing Manager to lead our marketing initiatives and drive growth in the rapidly evolving blockchain landscape.

Job Description:

1. Develop and Execute Marketing Strategy
   Create and implement marketing strategies that incorporate the latest trends in Web3 and finance, adapting swiftly to changes in the industry, especially related to trading. Always be sensitive to the latest development related to trading sector in Web3.
2. Partnership Development & Event Management
   Keep connected with different parties, e.g. other DeFi projects and KOLs. Build strategic relationships and partnerships with external parties to promote project, manage offline events to build rapport with potential partners and represent our company at social events and industry meetups.
3. Social Media & Community Engagement
   Oversee social media activities and understand the latest trends on different platforms. Encourage community engagement and manage communications across platforms like Twitter, Telegram, and Discord.
4. Content Creation
   Lead the creation of compelling content to attract new users and keep the community informed and engaged.
5. Event Management
   Organize and manage events such as AMAs and Twitter Spaces to boost community interaction and brand visibility.
6. Analytics and Metrics Reporting
   Analyze different data dimensions and metrics from various channels to understand user behaviors / preferences and optimize marketing campaigns. Utilize data analysis to harness user engagements and project revenue.

Job Requirements:

• Experience: 3-5 years in DeFi/Web3 marketing with a proven track record, demonstrated through a portfolio or individual samples.
• Social Media Expertise: Past experience in improving sales, market reach, and community growth via primary social media channels (Twitter, Telegram, Discord, and Web3 forums).
• Channel Management: Experience managing multiple marketing channels and strategies, including organizing AMAs and offline events, and securing social media coverage.
• Tools & Analytics: Proficient in using software and AI tools to enhance marketing strategies and campaign effectiveness.
• Industry Knowledge: Deep understanding of the DeFi ecosystem, cryptocurrency markets and finance industry. Experience in Fintech/Finance is preferred.
• Communication Skills: Excellent written and verbal communication skills in English, with the ability to create engaging content and compelling narratives. Fluency in Mandarin is a plus.
• Leadership & Project Management: Demonstrated leadership abilities with strong project management skills, capable of driving projects from conception to completion.
• Adaptability: Ability to thrive in a fast-paced, dynamic environment with a proactive and flexible approach to work.
• Education: Bachelor’s degree in Marketing, Communications, or a related field is preferred.

Join us to lead the charge in the Web3 revolution and make a significant impact on our growth and community engagement. If you're an innovative marketer with a passion for blockchain and cryptocurrency, we want to hear from you!

How to Apply: Please submit your resume detailing your relevant experience and why you're excited about joining our team to [email protected].

We look forward to welcoming you to our innovative team!