Assistant Manager, Marketing (F&B) | KL Eco City

Job Description

-Campaign and Event Management Collaboration: Lead the planning and execution of marketing campaigns, promotional activities, new product launches, and offline events by collaborating with modern trade entities, shopping mall personnel, and their marketing teams. This includes developing and implementing strategies for in-store events, product demonstrations, and other consumer engagement activities to enhance brand presence and drive sales. -New Product and Gift Set Development: Oversee the development of new products and exclusive gift sets from initial concept to market launch. Collaborate with internal teams, such as purchasing and operations, to ensure products are innovative, meet market demands, and are launched in a timely manner. Additionally, manage the integration of these new offerings into event strategies to maximize visibility and impact. -Supply Chain Coordination and Stock Management for Events and Campaigns: Ensure seamless stock management and efficient product listing in all offline channel, with a particular focus on event needs. Work closely with purchasing and operations departments to address logistical challenges, maintain optimal stock levels, and ensure that products are available for all marketing and event initiatives. -Strategic Communication and Presentation for Events: Conduct regular meetings and follow-up discussions with key stakeholders, including internal teams and external partners, to coordinate event logistics and marketing campaigns. Responsible for developing detailed proposals and presentation decks, and delivering compelling presentations to secure support and drive engagement for both traditional marketing initiatives and event-based activities. -Other duties as may arise from time to time and as may be assigned to the employee.