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Assistant Manager, Ancillary Pricing Strategy

Salary undisclosed

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Support Group AirAsia Airline Core Ancillary Revenue Management Function:

  • Monitor Airline Ancillary Revenue performance and propose/ execute revenue strategy for revenue optimisation at route level

  • Ensuring monthly ancillary target are met

  • Monitoring market performance & addressing competitor strategies via tactical pricing adjustment/launching promotional campaign

  • Identify revenue maximisation opportunities by performing deep-dive analysis on a range of data sources (revenue, customer feedback, marketing)

  • Prepare regular performance report and proactively highlight key findings to management

  • Question existing pricing approaches and experiment with new concepts

  • Assess price change and sales campaign impact towards ancillary revenue performance

  • Pricing process optimisation -to establish & streamline pricing filing/ governance process

  • Leadership expectation in coaching analysts to maximize ancillary revenue

  • Partner with technology, analytics and other functions to deliver analytics capabilities/ reporting

  • Work closely with different stakeholders i.e Route Revenue/ Pricing Ops/ Marketing/ Product/ Data Science/ Operation etc to jointly ensure successful execution of pricing initiative

  • Manage small-scale projects as a part of project management responsibilities

  • Any other ad-hoc duties as assigned

Traits

  • Demonstrate airline business acumen including understanding of airline ancillary products, market dynamics, and passenger behaviour

  • Passionate about data-driven insights and ability to recommend appropriate strategies that drives impact to the business

  • Ability to work effectively with cross-functional affiliates/partners in a fast-paced environment

  • Meticulous, analytical, independent, willingness to learn and a self-starter


Qualifications & Skills

  • Bachelor’s degree in Economics, Statistics, Mathematics, Finance, Aviation Management or related field

  • 3-5 years’ experience in pricing and revenue management required

  • Excellent MS Office and or Google Suite skills required

  • Ability to produce high quality quantitative methods

  • Highly motivated

  • Strong leadership, analytical, communications and interpersonal skills

  • Eye for identifying need for process improvements and ability to translate into an action plan


We are all different - one talent to another - that is how we rely on our differences. At AirAsia, you will be treated fairly and given all chances to be your best.We are committed to creating a diverse work environment and are proud to be an equal opportunity employer.

Search Firm Representatives - AirAsia does not accept unsolicited assistance from search firms for employment opportunities. All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place will be deemed the sole property of our company. No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place.