Assistant Marketing Manager (Setia City Mall)
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Lendlease Malaysia is looking for candidates who are interested growing their career in marketing as a Assistant Marketing Manager at Setia City Mall. Setia City Mall is recognized as the largest mall in Shah Alam. Over 300 retailers are spread across 4 levels creating the ultimate destination of choice for shopping, dining, entertainment and park life in the area. You must have a strong passion in retail marketing and building brand loyalty.
Based at Setia City Mall Corporate Office, your duties include but to limited to the following:
Conceptualising and implementing integrated marketing campaigns for the shopping mall to drive traffic and revenue.
Assist the team with budgetary control, advertising, promotions, events, marketing of in-mall advertising spaces, loyalty programmes, public relations, engaging and onboarding stakeholders, and direct marketing in order to create a strong and unified shopping mall brand that stands out from the competition.
Other key responsibilities include:
Plan, execute, and manage marketing campaigns and access against goals (ROI and KPIs)
Conduct post-campaign analysis, budget tracking, monthly reports for internal analysis, and day-to-day campaign monitoring.
Liaise with internal stakeholders and external agencies to ensure project success and create awareness for the mall's activities.
Form strategic alliances to source sponsorships, unique event opportunities, and public relations opportunities for the mall.
Proactively plan and initiate joint collaborations with tenants, as well as garner participation for mall programmes and various Lendlease initiatives to drive sales.
Plan the department's budget to keep expenses within the approved budget.
Conduct post-promotional campaign or event reviews to determine the effectiveness of promotions / events in terms of shopper traffic and tenant GTO, and prepare monthly reports for internal analysis.
Actively participate in group campaigns and initiatives.
Requirements:
Degree in Mass Communications, Marketing, Event Management or related disciplines.
At least 5 years of working experience in a similar role and work environment (shopping mall experience would be added advantage)
Knowledge of KPIs and marketing techniques for event management
Ability to work flexible hours, including evenings and weekends
Able to work in a fast-paced environment
Benefits
Permanent position
22 days annual leave per year plus 3 days of wellbeing leave
Medical, Dental and Inpatient coverage for self and dependant.
Access to online wellbeing and mental health platform
Our Marketing teams work closely with our corporate, national and International business leaders to develop and implement key marketing strategies, campaigns and sales tools to enable the on-going success of our projects and business unit.
If you feel this position is suited to your skills, experience, and career aspirations, please apply on the link.
Lendlease is committed to being a diverse and inclusive employer of choice by engaging, enabling and empowering our people. All qualified applicants will receive consideration for employment and we are happy to consider flexible working arrangements. Inclusion sets us all up for success and we particularly encourage applications from currently under-represented groups in our industry including those who self-identify as women, black, Asian, minority ethnic, lesbian, gay, bisexual, transgender and/ or disabled.
