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Product Marketing Associate

Salary undisclosed

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Job Title: Product Marketing Associate

Department: Marketing

Location: Kuala Lumpur, Malaysia

Reports To: Head of Marketing

About Nexlaw.ai

NexLaw AI is a pioneering legal technology company based in Sydney, Australia, focused on enhancing the legal practice through innovative AI solutions. Our flagship product, the Legal AI Trial Copilot, streamlines litigation processes by simplifying research, analyzing case law, and formulating strategies with precision. We are expanding our reach and looking for a motivated Product Marketing Associate to join our team in Malaysia.

Role Summary

As a Product Marketing Associate at Nexlaw.ai, you will play a key role in bringing our AI-powered legal solutions to the Malaysian market. You will be involved in all aspects of product marketing, from conducting market research and competitive analysis to developing messaging and creating marketing materials specifically tailored to the needs of Malaysian legal professionals. This is an excellent opportunity for a recent graduate with a passion for technology and an interest in the legal field to gain valuable experience in a fast-paced and innovative environment.

Key Responsibilities:

  • Market Research & Analysis: Conduct in-depth research on the Malaysian legal tech market, including identifying key trends, customer needs, and competitive landscape.
  • Product Messaging & Positioning: Develop clear and compelling messaging that resonates with Malaysian legal professionals and effectively positions Nexlaw.ai solutions.
  • Content Creation: Create a variety of marketing materials specifically for the Malaysian market, including website copy, blog posts, case studies, brochures, presentations, and social media content. Ensure all content is culturally relevant and resonates with the target audience.
  • Sales Enablement: Support the sales team in Malaysia by providing them with the necessary tools and resources to effectively sell Nexlaw.ai solutions. This may include creating sales presentations, product demos, and competitive battle cards tailored to the Malaysian market.
  • Product Launches: Assist in the planning and execution of product launches in Malaysia, including developing go-to-market strategies and creating launch materials.
  • Marketing Campaigns: Contribute to the development and execution of marketing campaigns specifically targeted at the Malaysian market to generate leads and drive awareness of Nexlaw.ai solutions.
  • Analyze Marketing Performance: Track and analyze the performance of marketing activities in Malaysia and make data-driven recommendations for improvement.

Qualifications:

  • Bachelor's degree in Marketing, Business, Communications, or a related field.
  • Strong interest in technology, particularly artificial intelligence and its applications in the legal industry.
  • Excellent written and verbal communication skills in English and Bahasa Malaysia.
  • Ability to create compelling and engaging content that is culturally relevant to the Malaysian market.
  • Strong analytical and problem-solving skills.
  • Ability to work independently and as part of a team.
  • Proficiency in Microsoft Office Suite.
  • Familiarity with marketing automation tools and CRM systems is a plus.

Benefits:

  • Competitive salary and benefits package.
  • Opportunity to work with cutting-edge AI technology.
  • Be part of a dynamic and growing company that is transforming the legal industry.
  • Mentorship and professional development opportunities.

To Apply:

Please submit your resume and cover letter to [email protected]

Job Type: Full-time

Pay: RM3,000.00 - RM4,000.00 per month

Benefits:

  • Opportunities for promotion
  • Professional development

Schedule:

  • Day shift
  • Monday to Friday

Supplemental Pay:

  • Performance bonus

Application Question(s):

  • Briefly describe your understanding of artificial intelligence (AI) and its potential applications in the legal industry.
  • What are your preferred tools or methods for conducting market research?
  • Please share a piece of content (e.g., blog post, social media post, article) that you have written which demonstrates your writing skills.

Education:

  • Bachelor's (Required)