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Recruitment Manager supporting Durham University

Salary undisclosed

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Original
Simplified
Department
Education In-Country Representation
Job posted on
Dec 19, 2024
Employment type
Full-Time

Are you a self-motivated professional ready to take the next step in your international education career? Do you have strong interpersonal and communication skills? Are you excited by the prospect of building strong relationships on behalf of our clients, by the frequent travel, and the opportunity to work in an international environment?

Where you will work
We are Acumen, the education brand of Sannam S4 Group - a fast-growing education and market entry consulting firm. We provide high-quality consulting and support services to international education clients globally. One of our core services is the provision of in-country representatives to support our clients at selectively strategic locations in South and Southeast Asia.

What you will do as a Recruitment Advisor

Purpose of the role

We are looking for a senior international education professional to support our client Durham University UK, to fulfill its objectives across the Southeast Asia region.

The job-holder’s primary focus will be to develop and leverage recruitment networks, building on the existing Durham brand to grow numbers sustainably through an integrated multi-channel strategy for a portfolio of Southeast Asian recruitment markets. Responsibilities include developing market strategy, brand building, agent management and partnership development as directed by the Regional Manager based in Durham, UK. The position involves frequent, sophisticated interaction with international clients and significant travel time is required.

We are looking for an enthusiastic, driven and flexible candidate based in Kuala Lumpur, with recent experience of working in student recruitment or a similar environment. The successful candidate will be an experienced, well-networked recruitment professional able to present a high quality, research-led proposition to the market, also with strong commercial acumen.

The post holder will be expected to travel extensively (40%) including weekends as domestic and international travel returns to normal.

Role Overview

As a Recruitment Manager, you will implement marketing plans to recruit students from markets within Southeast Asia. Specifically, you will:
  • Develop positive relationships with key stakeholders across Southeast Asia such as high schools, education agents, prospective students and parents, scholarship bodies, institutions and other key stakeholders
  • Collaborate with internal and external stakeholders
  • Enhance student attraction, conversion and retention

Main Responsibilities

  • Implement Durham’s recruitment plans for specific markets within Southeast Asia to achieve the University’s student recruitment goals. This will include:
  • Agent Management
  • High school and university business development
  • Industry and Sector business relationship building, supporting HE collaborations with colleges and universities across Southeast Asia
  • Develop and drive marketing/business plans in line with Durham’s regional recruitment strategy with a focus on achieving student enrolment targets. Conduct market research to identify opportunities and challenges for the University.
  • Build an understanding of the University’s programmes and USPs.
  • Represent the University at events, conferences and meetings to build profile and awareness of the University brand. Develop relationships with government, business and industry, the education sector, the media and wider community interest groups to support Durham’s regional objectives.
  • Identify, develop and maintain the University’s relationships with key stakeholders (colleges, agencies, high schools, alumni, government departments and offices, corporate entities etc.)
  • Build strong working relationships with recruitment agents, including telephone and email communication. Conduct regular visits (virtual and in-person as required) to agent offices to interview prospective students and engage with agency staff.
  • Conduct school visits (virtual and in-person as required) to build relationships with school staff and deliver presentations advising high school students about applying to the University.
  • Conduct email and telephone follow-up of enquirers met at recruitment events to increase enquirer-application conversion.
  • Conduct telephone follow up with new applicants from Southeast Asia to improve application-acceptance conversion.
  • Answer email and telephone enquiries from prospective students and parents for Foundation, UG, PGT and PGR courses at the University.
  • Aid in the identification, selection and maintenance of relevant HE institutions in Southeast Asia for academic partnerships and various collaborations with the University.
  • Provide outstanding standards of service and partnership with all stakeholders across the University’s faculty and divisions, including prospective and continuing international students, alumni, fellow staff members and external representatives.
  • Maintain a thorough knowledge of relevant standards, legislation and political frameworks (both the UK and that of emerging markets)
  • Provide high-level advice and guidance on the business practices, protocols, principles, ethics in the emerging markets.
  • Prepare and submit monthly and quarterly reports. Review collated statistics to inform planning and strategy, as requested by the senior University staff. Track expenses and manage a budget.
  • Contribute to the annual market plan for Southeast Asia in consultation with the Regional Manager based in Durham, UK. Conduct market research e.g. gathering contact information for high school counsellors, competitor institution entry requirements from Southeast Asia.

What you bring to the team

Job Requirements

Assessment Criteria

(E)ssential
(D)esirable

QUALIFICATIONS & TRAINING

Minimum degree or equivalent

E

Relevant postgraduate or professional qualification

D

EXPERIENCE

At least 5 years experience of working in student recruitment or similar environment e.g. marketing, admissions or alumni relations

E

Experience of the higher education sector in the UK, preferably including study abroad, through work or study

E

A minimum of 2 years experience in managing external stakeholders ( agents, international school counsellors,agencies )

E

Experience of counselling students and parents

E

KNOWLEDGE, SKILLS & COMPETENCIES

Knowledge and understanding of the education system and understanding of the range of issues relevant to students contemplating study in the UK

E

Sound knowledge of processes and procedures underpinning successful international student recruitment, such as enquiry management, admissions, immigration issues

E

Excellent written and oral communication skills with high attention to detail

E

Ability to communicate confidently and clearly to a wide range of audiences via a variety of media

E

Excellent interpersonal skills, with the ability to liaise and establish rapport with a wide range of internal and external stakeholders

E

Creative and innovative approach to strategic thinking and problem solving

E

Ability to build successful relationships and networks of contacts

E

IT literacy and understanding and knowledge of working with databases and CRM software

E

Excellent organisational skills including ability to manage heavy workload, prioritise competing demands and work to deadlines

D

Ability to communicate in at least one Southeast Asian language (Bahasa Malaysia, Indonesian or Mandarin )

D

GENERAL ATTRIBUTES & PERSONAL QUALITIES

Cultural awareness and experience in dealing with international organisations and individuals

E

Highly self-motivated and able to work independently

E

OTHER / SPECIAL REQUIREMENTS

Flexibility and a willingness to work outside of normal office hours, including some weekends

E

Ability and willingness to travel alone and for extended periods of time

E

Legal right to work in Malaysia on a full-time basis

E

Ability and willingness to travel to the UK (as required) for training purposes

E

What we offer you
  • Mandatory government contributions
  • Medical and travel insurance
  • An international, positive, friendly working environment
  • Convenient office location (near Mid Valley Megamall, The Gardens)
  • Learning and development opportunities (LinkedIn learning, internal training, …)
  • Employee engagement activities
  • Opportunity to make a real difference and have impact in South East Asia’s education sector
  • Opportunity to join familiarization trips

Are you our new colleague?
If you are interested, please submit your application via the “Apply” button.
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