Marketing Executive

• Responsible for marketing and selling in the B2B Channel in local and international markets; • Execute sales strategy and implementation of a marketing plan for the market that ensures the attainment of company sales goals and profitability; • Prepare action plans for effective search of sales leads and prospects to penetrate new markets; • Able to present information and reports to senior management effectively; • Coordination of marketing programs, speaking opportunities, content creation (articles, posts, infographics) for brand awareness • Development and maintenance of marketing tools and collaterals • Departmental duties include budget and sales monitoring and reporting, stock monitoring • In charge of ingredients/brand digital presence - campaign management, social media, articles and content creation for marketing (program deployment, tracking and post-analysis) • Market and data analysis for market entry – to launch/promote new ingredients and products • Maintenance and monitoring of Intellectual Property (including trademarks) and contracts • Canvassing regulatory and business environment for targeted markets (liaise with local agencies and government authorities, overseas regulators and agents) • Regular market monitoring to understand local trade conditions and constantly look for opportunities and solutions to challenges; • Work closely with other departments in achieving the company’s goals • Support Dept Lead for international events and tradeshows participation