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Digital SEO & SEM Specialist

RM 3,800 - RM 5,500 / Per Mon

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About the Role

We’re looking for a data-driven and results-oriented SEO & SEM Executive to elevate our online presence and drive measurable growth. This role combines the art of optimizing organic search visibility with the science of managing paid campaigns. If you’re passionate about analytics, keywords, and maximizing ROI, we want you on our team!

Key Responsibilities

SEO (Search Engine Optimization)

  • Conduct in-depth keyword research to identify high-performing and relevant search terms.
  • Optimize website content, meta tags, and landing pages to improve search engine rankings.
  • Perform regular site audits and fix technical SEO issues, including site speed, mobile-friendliness, and crawl errors.
  • Develop and implement link-building strategies to boost domain authority.
  • Track and report on SEO performance, including rankings, traffic, and conversions.

SEM (Search Engine Marketing)

  • Plan, launch, and manage PPC campaigns on platforms like Google Ads, Bing Ads, and others.
  • Conduct A/B testing on ad creatives, copy, and landing pages to improve click-through and conversion rates.
  • Monitor and adjust budgets to maximize ROI while staying within allocated limits.
  • Analyze campaign performance and present actionable insights to improve future strategies.
  • Stay updated on SEM trends, platform updates, and emerging ad technologies.

Integrated Optimization

  • Collaborate with content creators and designers to align SEO and SEM strategies with overarching marketing goals.
  • Ensure consistent keyword usage and targeting across both paid and organic efforts.
  • Identify opportunities to leverage SEM insights to inform SEO strategies, and vice versa.
  • Monitor competitors’ strategies in organic and paid search, staying one step ahead.

Skills & Requirements

  • Proven experience in SEO and SEM, preferably with a track record of delivering tangible results.
  • Proficiency in tools such as Google Analytics, Google Ads, SEMrush, Ahrefs, or similar.
  • Solid understanding of technical SEO, HTML, and web analytics.
  • Strong analytical skills and the ability to turn data into actionable strategies.
  • Excellent communication skills to coordinate with cross-functional teams.
  • Able to relate to social media and website management as well would be a plus point.

What We Offer

  • The opportunity to work on impactful projects with a measurable impact on business success.
  • A culture of continuous learning and growth in the ever-evolving digital marketing landscape.
  • Access to industry-leading tools and resources to excel in your role.
  • A supportive team that values your expertise and creativity.

Are you ready to optimize and amplify? Join us and be the driving force behind our digital growth!

Job Types: Full-time, Freelance, Fresh graduate

Pay: RM3,800.00 - RM5,500.00 per month

Benefits:

  • Cell phone reimbursement
  • Flexible schedule
  • Professional development

Schedule:

  • Monday to Friday
  • On call
  • Weekend jobs

Supplemental Pay:

  • Performance bonus
  • Signing bonus
  • Yearly bonus

Application Deadline: 01/31/2025
Expected Start Date: 02/03/2025