Strategic Planner Intern
- Internship, onsite
- IPG Mediabrands Sdn. Bhd.
- Petaling Jaya, Malaysia
Summary:
An advertising strategic planner has the responsibility of analyzing consumer insights, crafting plans for our creative team and developing guidelines to promote a company across various channels. Strategists are like Yoda to the Jedis, M to the 007s, Merlin to the King Arthurs of a creative agency.
We're looking for someone who is highly organized with strong attention to detail, a strong communicator who is highly articulate in spoken and written English, and is curious and passionate about the human psyche.
Job Responsibilities:
· Clear understanding of client’s business objectives and advertising strategy.
· Assist in the integrated insights and strategic planning for clients’ business, in a way consistent with the agency’s goal of bringing a strong analytical knowledge
· Conduct research and generate insights on key strategic metrics
· Assist in new business development
· Assist in competitive ad scan and analysis
· Identify, gather and analyze data effectively to evaluate complex, ambiguous business problems
· Staying up to date with current industry trends & innovative solutions.
· Assist in developing and implementing standardized strategic planning tools to foster consistency over time and across projects.
· Any additional ad-hoc tasks as assigned by superior
Job Requirements:
· Diploma or Degree in Mass Communication or any related fields.
· Able to see big picture while managing minute details
· Proficiency in Microsoft Project, Excel, Word, and PowerPoint
· Confident and able to handle demanding situations professionally
Job Type: Internship
Contract length: 3-6 months
Pay: RM1,199.00 - RM1,200.00 per month
Application Question(s):
- Please state your internship period (Start date - End date).