Manager, Mass & Special Segment, Cards Product
Salary undisclosed
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Create the future with Affin! You too can make a difference.
We continuously innovate to transform our financial services landscape - making banking better and easier. Join us at AFFIN, where the open minds meet and be inspired by a shared commitment to great work. You too can make a difference.
We continuously innovate to transform our financial services landscape - making banking better and easier. Join us at AFFIN, where the open minds meet and be inspired by a shared commitment to great work. You too can make a difference.
- Manage mass and special segment cards.
- Obtain approvals for new cards product.
- Drive campaigns/ initiatives to ensure Cards Business acquisition target is achieved.
- To assist the product team in developing new card products, revitalization of current value proposition to ensure the Bank’s cards product is aligned to industry or better than industry.
- Prepare approval papers in both memo format and presentation deck and manage marketing programs /campaign for credit card products and partnership.
- Assist and coordinate end-to-end product development /management from pre-launch, launch and post launch inclusive key strategies, marketing activities and launch event.
- Liaise, communicate and be guided to relevant partners, internal and external regulatory requirement when it comes to Cards Product.
- Review the guide when it comes to marketing programs, materials and review SOP updates related to units’ manual from time to time.
- Ensure compliance with BNM, cards schemes and the Bank’s guidelines and requirements including marketing programs / campaign for credit card products /partnership.
- Ensure product information and collaterals are accurate and up to date at all relevant communication channels.
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