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Sales Strategy Development: Develop and execute strategies to expand into the fishing industry for export sales and penetrate new domestic markets in Malaysia. Team Building and Training: Recruit, train, and mentor a sales team comprising new staff who are unfamiliar with the industry. Develop training programs to ensure the team understands our products and target markets. New Market Penetration: Identify key prospects in Southeast Asia and the Middle East, establishing strong relationships within the fishing industry. Target various domestic industries to diversify our sales base. Product and Service Adaptation: Collaborate with product development and marketing teams to tailor products for new markets, gathering and analyzing feedback to refine offerings. ERP System Implementation/Optimization: Utilize our new ERP system to streamline sales processes, track performance, and enhance data-driven decision-making. Performance Tracking: Develop and monitor key performance indicators (KPIs) to measure success in new markets, preparing regular reports on progress and adjusting strategies as needed.
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