Marketing Communications (Marcom) Executive

Responsibilities

· To manage the planning and execution of A&P activities (seasonal campaigns, new store openings, events, press previews, etc.)

· To ensure communication to the malls on current promotion and EDMs and SMS to customers are aligned with the standard brand requirements and guidelines

· To manage the development of ATL and BTL activities and collate promotional content for updates on Social Media and eComm platforms

· Compiling and review on editorial coverage and ADEX reports

· To manage, monitor and constantly keep abreast of the latest A&P trends, digital innovations and other communication channels and propose appropriately for further enhancement of A&P efforts in accordance with brand image

· Acting as the liaison between the international principals, influencers, media, suppliers and business contacts

· To develop promotional signage layout and arranging the distribution of promotional materials to all stores in a timely manner

· To support in general marketing administrative duties within the department

· To carry out effective, impactful and integrated 360 marketing campaigns

· To explore, propose and secure strategic partners for joint promotions

· To perform and execute any other duties assigned by your superior that may be deemed appropriate to this role

Must-haves

· Minimum 2 years of relevant experience, preferably in fashion retail industry

· Strong Verbal and Written Communication Skills

Good-to-haves

· Diploma / Degree in any field, preferably in Marketing

· Excellent people skills and an upbeat and enthusiastic attitude

· Ability to effectively work under tight deadlines and manage projects independently

· Strong organizational skills and keen attention to detail

· Resourcefulness in solving problem

Job Types: Full-time, Permanent

Pay: RM3,000.00 - RM3,200.00 per month

Benefits:

• Opportunities for promotion
• Professional development

Schedule:

• Monday to Friday