MARKETING AND COMMUNICATIONS MANAGER

1. We are seeking an experienced Marketing Manager to lead marketing initiatives across Asia. This role will drive brand visibility, player acquisition, and engagement through partnerships, media relations, and strategic campaigns. Managing the sponsorship process, from identifying potential sponsors to executing sponsorship agreements thorough identifying potential sponsors/stakeholders that align with the organization's goals and values. 2. Responsible and coordinates the design of content and promotional material during Badminton activities. Increase brand awareness, responding to customers’/media queries and monitoring industry trends, algorithm updates, and emerging social media tools and produce compelling advertisements to promote Badminton Asia products/services on various media platform. 1. Responsible in developing, implementing and executing marketing promotions for current ongoing events, projects and post-event communications to stakeholders and public. 2. Coordinate the design of promotional materials and distribute online and offline channels and continuously review the latest updates on latest market trends to promote our brand on corporate website and various media platform. 3. Planning and execution of advertising & promotional campaign with Advertising Agency. 4. Planning and execution of branding and PR exercise, in connection with the liaison between our organization, local and international media. 5. Work closely to update websites and collaterals regularly as and when required including crafting and sending regular newsletters with company updates. 6. Track ROI for marketing campaigns and website content management with particular importance on SEO best practices. 7. Manage all online B2C marketing activities (tactical, newsletters, greetings, and transactional emails), and any other digital activities, such as question and review responses from media and public queries. 8. Willing to travel on site for work related matters (as and when required).