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Business Development & PR Executive
RM 3,000 - RM 5,000 / month
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Key Responsibilities:
1. Artist Relationship Management:
- Develop and maintain relationships with artists, musicians, and their management teams.
- Act as the main point of contact for artists regarding PR opportunities, interviews, and media engagements.
- Coordinate with artists to schedule press appearances, interviews, and promotional activities.
- Ensure artists are well-represented in the media, maintaining a positive public image.
2. PR & Media Strategy:
- Develop and execute PR strategies for promoting artists, including media outreach, press releases, and event coordination.
- Craft compelling press materials (bios, press kits, media alerts) for artists.
- Work closely with media outlets, journalists, and influencers to secure coverage for artists' releases, tours, or public appearances.
- Organize press conferences, media days, and artist meet-and-greets to maximize exposure.
3. Event & Campaign Management:
- Assist in planning and executing artist-related events such as album launches, concerts, press events, and red-carpet appearances.
- Collaborate with event managers and production teams to ensure smooth artist participation in promotional events.
- Manage PR campaigns around key moments (new releases, tours, award shows) to build artist profiles.
4. Business Development:
- Identify and develop new business opportunities and strategic partnerships with brands, event organizers, and media outlets.
- Secure endorsement deals, sponsorships, and collaboration opportunities for artists with relevant brands.
- Join in negotiate contracts and agreements that benefit both the artist and the company.
5. Social Media & Digital Strategy:
- Work with artists and their management teams to enhance their online presence through social media, digital platforms, and influencer collaborations.
- Join with marketing team inedveloping digital PR campaigns to promote artists’ new content (e.g., music videos, interviews) across platforms.
- Monitor social media channels and public sentiment to protect and enhance artists' reputations online.
6. Market Research & Trends:
- Conduct market research to identify current trends in entertainment, music, and pop culture.
- Monitor competitor activity and keep abreast of industry developments to provide strategic insights into artist promotions.
- Analyze the performance of PR campaigns and provide feedback for future initiatives.
7. Collaboration with Internal Teams:
- Work closely with the marketing, event management, and social media teams to ensure cohesive promotion of the artists.
- Coordinate with the sales and business development teams to identify cross-promotional opportunities with artists.
Job Type: Full-time
Pay: RM3,000.00 - RM5,000.00 per month
Benefits:
- Maternity leave
- Opportunities for promotion
- Parental leave
- Professional development
- Work from home
Schedule:
- Monday to Friday
Language:
- English (Preferred)
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