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Marketing Manager

Salary undisclosed

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Company Overview

Our client is a renowned Singapore-based education consultancy specializing in guiding students and families through the complex landscape of studying abroad. They offer personalized educational pathways, comprehensive guidance on admissions processes, and insightful career advice. With a focus on integrity and excellence, our client has a reputation for empowering students to reach their full potential.

Job Description

The Marketing Manager will be responsible for developing, implementing, and optimizing multi-channel marketing campaigns tailored to regional markets, driving brand awareness and student engagement across various platforms. Our client encourage applications from female candidates as part of their commitment to promoting gender diversity within the team.

Responsibilities

  • Develop and execute a comprehensive 360-degree marketing plan for the SEA region
  • Oversee digital marketing strategies, including SEO, SEM, email marketing, and social media campaigns, to drive student engagement
  • Manage the creation and localization of content across channels, including website, blogs, newsletters, social media, and paid ads
  • Drive lead generation efforts by creating targeted campaigns to attract prospective students across the SEA region
  • Plan and execute both virtual and in-person events, including webinars, education fairs, workshops, and conferences, to engage prospective students and partners
  • Use data-driven insights to continuously refine and optimize campaigns for improved performance and efficiency

Requirements

  • Bachelor’s degree in Marketing, Business, or a related field (Master’s degree preferred)
  • Min 10yrs exp in 360 Marketing, in education industry or professional services industry
  • Fluency in both Chinese and English is essential, with excellent verbal and written communication skills
  • Excellent communication and interpersonal skills, with the ability to work effectively with stakeholders at all levels of the organization
  • Ability to thrive in a fast-paced, dynamic environment with a strong sense of ownership and accountability
  • Experience leading and mentoring teams, with excellent project management and organizational skills
  • Candidates who can start immediately or have a short notice period are preferred

If you’re ready to bring your passion and expertise to a dynamic team, apply now and help our client shape the future of their industry!