Digital Marketing Executive
Salary undisclosed
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Responsibility
- Content Creation: Develop and manage a content calendar that aligns with the company’s brand identity and marketing goals. Create engaging multimedia content across multiple platforms.
- Community Engagement: Monitor, moderate, and respond to audience comments; manage social media partnerships with other brands; and engage with potential customers.
- Analytics: Use analytic tools to track performance of posts and social media engagement to optimize future campaigns. Prepare and present reports on campaign results and develop improvements.
- Strategy Development: Collaborate with the marketing team to create strategies that increase company and brand presence on various social media platforms.
- Brand Management: Ensure a consistent message and tone across all digital channels. Monitor and manage the company’s online reputation.
- Trend Monitoring: Stay current with social media trends and incorporate as appropriate to improve the effectiveness of marketing efforts.
- Ad Campaigns: Plan and execute digital advertising campaigns on platforms like Facebook, Instagram, TikTok and Google Ads.
Requirements
- Education: Bachelor’s degree in Marketing, Communications, or related field.
- Experience: Fresh graduates are encouraged to apply. Experience in social, media management, content creation, or digital marketing is a plus.
- Passion and Interest in Health and Wellness is a plus.
- Skills: Excellent writing, editing (photo/video/text), and communication skills. Proficient in content management systems and social media platforms.
- Analytical Abilities: Experience with analytics tools (Google Analytics, Facebook Insights etc.) and ability to tweak marketing strategies based on findings.
- Creativity: Strong creative skills with the ability to produce innovative and original ideas.
- Teamwork: Ability to collaborate effectively with other team members and stakeholders.
- Time Management: Strong organizational skills with the ability to juggle multiple tasks simultaneously under tight deadlines.
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