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Online Marketing Executive (Media Buyer)

Salary undisclosed

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We are looking for an experienced Media buyer to join our team. In this performance based position you will handle day-to-day operations like creating, overseeing and optimizing new or existing ad campaigns on different traffic sources such as DSPs and Google Ads, leveraging data to drive revenue for the business, and collaborating with other departments to bring the best value.

  • Create, oversee and optimize new or existing ad campaigns across different traffic sources such as DSPs (Demand Side Platform), Google Ads, Social Media and other traffic sources.
  • Seek convertible ad space and drive Return on Investment (ROI).
  • Leverage data and analytics tools to determine the effectiveness of campaigns and constantly optimize.
  • Promote and manage Cost per Action (CPA) campaigns through programmatic advertising methods.
  • Track and report on acquisition costs and performance of acquiring traffic in regards to conversion rates, traffic, retention and lifetime value.
  • Acknowledging that online advertising goes live 24/7 so as to provide support immediately.
  • Attend any marketing conferences to grow business partners (if any).
  • Any ad hoc tasks that may be assigned from time to time.
  • Requirements

    • Candidates must possess at least Diploma, Bachelor’s degree in related field, preferably in Marketing or its equivalent.
    • Candidates must have at least 1 year working experience in any kind of Demand Side-Platform (DSP) and/or Google Ads.
    • Experience in conducting research and performing data analysis.
    • Experience in posting advertisements is an added advantage.
    • Knowledge in excel/Google sheet is an added advantage.
    • Good in numbers with an analytical mind.
    • Required Language: English.