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Chief Commercial Officer | Education

  • Full Time, onsite
  • GatedTalent - Connecting Top Executive Search Firms And Executives
  • Taman Pulau Pinang, Malaysia
Salary undisclosed

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This Chief Commercial Officer (CCO) role will oversee a range of functions to enhance the University’s visibility, engagement and external relationships. The CCO will play a pivotal role in driving the University’s growth, enhancing its brand and fostering relationships with key stakeholders. This position requires a Strategic thinker with strong leadership skills, excellent communication ability and a deep understanding of marketing, communications and university Operations.

Job Descriptions

Corporate Development / University Advancement (Drive strategic initiatives to enhance the University’s growth and development)


  • Develop and implement strategies for the University advancement
  • Foster partnership with corporation and external stakeholders
  • Manage relationship with corporate partners
  • Establish and maintain corporate partnerships


Corporate Communications (The voice of the University)


  • Responsible for all public communication on behalf of the University, especially press release.
  • Represent the University in Corporate forums and events


Branding & Marketing (Build and maintain the University’s brand identity locally and internationally)


  • Develop branding strategies and campaigns
  • Ensure consistent branding across all platforms and regions
  • Monitor brand performance and make adjustment as needed


Marketing Communication (Responsible for all aspects of marketing communication to achieve the University goals)


  • Create and execute comprehensive marketing communication plans
  • Lead & strategize the communication directions (content) for various communication channels (print, digital, social media)
  • Analyse the effectiveness of marketing communications and adjust strategies accordingly.


Regional Admission offices (Lead regional admission offices to streamline the admission process and increase enrolment)


  • Manage regional admission teams and operations
  • Develop strategies to drive student enrolments from all regions
  • Ensure alignment of regional admissions with overall University policies and goals


Students Engagement & Experience (Enhance student engagement and improve their overall experience)


  • Develop and implement student engagement program
  • Collaborate with student services to ensure a positive student experience
  • Monitor and evaluate the effectiveness of student engagement initiatives


Fund-raising & Alumni (Manage fundraising efforts and engage alumni to support the University)


  • Plan & execute fundraising campaigns
  • Develop strategies to engage and involve alumni members
  • Build & maintain relationships with donors and alumni.


Grants & Partnership (Identify & secure grants and build strategic partnerships)


  • Research & apply for relevant grants
  • Develop partnerships with organisations & institutions
  • Manage grant compliance & reporting


Events & Media (Plan & manage the University events and media relations to enhance visibility and reputation)


  • Organize and oversee the University events
  • Develop media relations strategies
  • Ensure positive media coverage and manage public relations


Requirements


  • Minimum 10 years of working experience in strategic leadership positions
  • Strategic thinker
  • Excellent communication skills
  • Deep understanding of marketing
  • Good understanding of University Operations will have an advantage


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