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Senior Communication and PR Executive

Salary undisclosed

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We are looking for an experienced Senior Communication and PR Executive to lead our media relations, manage PR content, and oversee external content strategies. This role will be pivotal in enhancing our brand presence, building relationships with key stakeholders, and effectively communicating our message to various audiences.

JOB RESPONSIBILITIES:

Media Buy and Community Relations

  • Serve as the primary contact for media inquiries while building and maintaining strong relationships with media and community organizations.
  • Develop and execute media buying strategies to secure placements in key outlets that align with marketing goals.

PR Content Management (Media Buying & Critical Response)

  • Manage PR content initiatives, including the development of crisis communication plans and handling critical responses (both online and offline) to protect the brand’s reputation.
  • Collaborate with internal teams to ensure consistent messaging during sensitive situations.

External Content Development (Publications, Blogs, Articles and more)

  • Create engaging copy for external content, including press releases, awards, blogs, articles, and publications.
  • Monitor the performance of published content and leverage insights to optimize future initiatives.

QUALIFICATION AND REQUIREMENTS:

  • At least Diploma or bachelor’s degree in Communications, Public Relations, Marketing, or a related field.
  • At least 2-3 years of experience in public relations, communications, or a similar role.
  • Strong understanding of media relations, influencer marketing, and community engagement.
  • Strong experience in developing media buy strategy, content development and copywriting.
  • Profession in communication, fluent in Mandarin and English Speaking.
  • Experience in the Trading/Financial field will be a plus.
  • Ability to work collaboratively with cross-functional teams.
  • Creative thinking and problem-solving abilities.

EMPLOYMENT BENEFITS:

  • 2 days work from home per week
  • RM150 allowance after confirmation
  • Monthly team gathering
  • EPS/SOCSO
  • Annual leave (every 1 year +1 day with a maximum of 19 days)
  • Medical Leave