Social Media Marketer
Salary undisclosed
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Simplified
- Content Creation and Management: Develop, curate, and schedule high-quality and engaging content for social media platforms, including Facebook, Instagram, Twitter, LinkedIn, TikTok, and more.
- Social Media Strategy: Create and implement a comprehensive social media strategy to increase brand awareness, grow followers, and drive website traffic.
- Community Engagement: Monitor social media channels and respond to comments, messages, and mentions in a timely and engaging manner. Foster community relationships and encourage user interaction.
- Campaign Management: Plan and execute social media campaigns, including promotions, contests, and collaborations with influencers or brand ambassadors.
- Analytics and Reporting: Track and analyze key social media metrics using tools like Google Analytics, social media insights, and reporting software. Provide insights and recommendations to improve performance.
- Stay Updated on Trends: Keep up with the latest social media trends, platform updates, and best practices, and implement new strategies to stay ahead of the curve.
- Collaboration: Work with the content, design, and marketing teams to ensure cohesive messaging and branding. Collaborate with influencers and partners to expand reach.
- Paid Social Advertising: Manage and optimize paid social campaigns to increase engagement and reach, ensuring a strong ROI.
- Education: Bachelor's degree in Marketing, Communications, or a related field.
- Experience: 1-3 years of experience in social media marketing or a similar role.
- Skills:
- Proficient in social media platforms and tools like Facebook Business Suite, Hootsuite, Buffer, etc.
- Strong understanding of social media metrics and the ability to interpret data to improve strategies.
- Excellent writing, editing, and communication skills.
- Creative mindset with a knack for storytelling and engaging content.
- Knowledge of basic graphic design tools like Canva or Adobe Photoshop is a plus.
- Ability to multitask and manage multiple social media accounts efficiently.
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