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DIGITAL MARKETING SPECIALIST

RM 3,000 - RM 3,499 / Per Mon

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Responsibilities  Develop and execute digital advertising campaigns across Facebook Ads, TikTok Ads.  Conduct thorough audience analysis to optimize campaign performance.  Create compelling ad copies.  Work with graphic designer & video editors to create visuals that align with brand guidelines and drive conversion.  Monitor campaign performance, analyze key metrics, and optimize for maximum ROI.  A/B test ad creatives, targeting options, and landing pages to improve conversion rates.  Stay updated with industry trends and best practices in digital advertising.  Collaborate with the marketing team to ensure consistency in branding and messaging across all campaigns.  Provide regular performance reports with actionable insights and recommendations. Requirements • Proven experience managing Facebook Ads & TikTok Ads campaigns. • In-depth knowledge of advertising principles and best practices across digital platforms. • Strong analytical skills with the ability to interpret complex data sets and optimize campaigns accordingly. • Experience in optimizing landing pages and user funnels to improve conversion rates. • Excellent communication and teamwork skills. • Up-to-date with the latest trends and best practices in online marketing and measurement.