Marketing Officer

1. Local Marketing and Outreach

• Client Acquisition: Identify and engage with potential clients in the local area, such as businesses, residential communities, and corporate offices, to promote the company’s security solutions.
• Community Engagement: Partner with community organizations to raise awareness of security services and promote the benefits of professional security.

2. Marketing Campaign Execution

• Campaign Development: Plan and execute local marketing campaigns to target specific customer segments, such as residential, corporate, or industrial clients.
• Promotional Activities: Organize local promotions, demonstrations, or informational sessions on security products and services.
• Collateral Creation: Assist in preparing marketing materials, such as brochures, flyers, and presentations, tailored to local needs.

3. Digital Marketing Support

• Social Media Management: Create and post content on the branch's social media pages, engaging with the local community to promote services.

4. Market Research and Analysis

• Competitor Analysis: Research competitors in the local market to understand their offerings, pricing, and marketing strategies.
• Customer Insights: Collect feedback from clients to understand their security needs and preferences, identifying trends or demands unique to the local area.
• Performance Reporting: Track and report on the effectiveness of local campaigns, outreach efforts, and digital engagement.

5. Sales Support

• Lead Generation: Identify and qualify leads, passing them to the sales team for follow-up.
• Sales Collaboration: Work closely with the sales team to align marketing efforts with sales objectives, supporting them with materials and information to close deals.
• Client Follow-up: Maintain relationships with current clients, ensuring satisfaction and identifying opportunities for upselling or additional services.

6. Branding and Reputation Management

• Public Relations: Manage the branch’s public image by addressing any client concerns, complaints, or inquiries with professionalism.
• Brand Consistency: Ensure that all marketing materials and activities align with the company's overall brand message and standards.
• Customer Testimonials: Collect positive feedback and client testimonials to use in marketing materials and on the company website.

Job Type: Full-time

Pay: From RM2,000.00 per month