Senior eCommerce Executive

Overview: We are seeking a highly motivated and experienced Senior eCommerce Executive Specialist to manage and optimize our marketplace presence on Shopee, Lazada, and TikTok. The ideal candidate will have a strong background in eCommerce marketing, a proven track record of driving sales and brand awareness, and a passion for leveraging data to enhance performance. Key Responsibilities: Marketplace Management: Oversee and optimize product listings on Shopee, Lazada, and TikTok, ensuring they are engaging, accurate, and aligned with brand guidelines. Monitor and analyze marketplace performance metrics to identify areas for improvement and growth. Marketing Strategy: Develop and implement comprehensive marketing strategies tailored for each platform to increase visibility, traffic, and sales. Execute promotional campaigns, including flash sales, discounts, and seasonal promotions. Data Analysis: Utilize analytics tools to track campaign performance, customer behavior, and sales trends, providing actionable insights to improve future strategies. Prepare regular reports for stakeholders, highlighting key performance indicators and recommendations. Cross-Functional Collaboration: Work closely with product, sales, and customer service teams to ensure a cohesive approach to marketplace operations. Collaborate with external partners and agencies for marketing initiatives and promotional activities. Customer Engagement: Develop strategies to enhance customer experience and engagement on each platform. Respond to customer inquiries and feedback promptly to maintain a positive brand image. Qualifications: 5+ years of experience in eCommerce marketing, specifically in managing marketplaces like Shopee, Lazada, and TikTok. Strong understanding of digital marketing tools and techniques, including SEO, PPC, and social media marketing. Proven track record of driving sales growth and managing successful marketing campaigns. Excellent analytical skills with a data-driven approach to decision-making. Strong communication and interpersonal skills, with the ability to work collaboratively across teams. Preferred Skills: Familiarity with marketplace-specific tools and software. Experience in content creation and social media marketing. Knowledge of trends and best practices in eCommerce and digital marketing.