Head of Trade

This role is to plan, direct, and monitor key account managers and sales executives whom they manage key partner accounts that account for a significant portion of the turnover and develop short-term and long-term strategic business plans that will drive sales growth. The role needs to maintain an accurate and healthy market-right sales forecast that meets the demands of the consumers. This will be achieved by having a holistic understanding of market trends, a solid relationship with key partner accounts, and executing trade initiatives to optimize sales opportunities.

KEY DUTIES / RESPONSIBILITIES:

• To develop new channels for business opportunities and explore potential through strategic planning.
• Effectively planning, developing, and implementing sales strategies, policies, and best practices for the overall trade sales business segment.
• To establish strategic business relationships with retailers with a win-win partnership in a sustainable business model.
• Responsible in developing annual customer plan with retailers and departmental stores and maintaining effective trading relation with the designated key accounts.
• Identify customer needs and opportunities by analyzing the sales gap and develop strategy to minimize or close gap.
• To develop the Key Account strategies and drive alignment on annually strategic plan and action plan.
• Conduct joint business planning alignment & trading terms restructure negotiation and closure.
• Gathering, reviewing, and analyzing marketing & competitive information and trade visits.
• Guide trade sales team on the technical aspect of the organization’s products, marketing campaign, sales promotion, sales techniques, procedures, and standards to achieve sales targets.
• Consistently monitor, measure, and follow through with all efforts of the appointed wholesalers to ensure trade matters are executed and trade opportunities are captured.
• Proactively coordinate/facilitate meetings with other functions and customers with quarterly updates of strategic account initiatives.
• Proactively lead the alignment of sell-in, and sell-through processes and ensure the right buy on managing healthy trading activity seasonally.
• Ensure the execution of promotion and other trade agreements with the sales force.
• Perform any other related duties and responsibilities as assigned by management from time to time.

JOB REQUIREMENTS:

• Candidate must possess at least a Bachelor's Degree in Business Studies/Administration/Management, Marketing, or equivalent.
• At least 5 years (s) of working experience in the related field is required for this position.
• Required language(s): Bahasa Malaysia and English. Able to command in Mandarin and Cantonese would be an added advantage.
• Able to perform strategic planning, and organizing, and provide a proven sales track record focusing on growth achievement.
• Able to comprehend Retail Metric and fundamentals, provide proven excellent record, and track in key account management.
• Keep abreast with the latest market trends and developments, with sound knowledge of competitors’ activities.
• Able to build up effective trading relationship with current and potential business partners.
• Possess analytical skills and ability to understand consumer insights.
• Strong communication and interpersonal skills.
• Apparel / fashion / footwear or FMCG with sports and account management exposure would be an added advantage.
• Experienced with problem solving and resolving complex issues.
• Advanced understanding of Microsoft Excel and Microsoft Power Point would be an added advantage.
• Familiar in XERP would be an added advantage.

Job Type: Full-time

Pay: RM12,000.00 - RM16,000.00 per month

Benefits:

• Dental insurance
• Health insurance
• Maternity leave
• Opportunities for promotion
• Parental leave
• Professional development
• Vision insurance