Customer Marketing and Agency Activation, Analyst
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At AIA we’ve started an exciting movement to create a healthier, more sustainable future for everyone.
It’s about finding new ways to not only better people's lives, but to better the communities and environments we live in. Encompassing our ambition of helping a billion people live Healthier, Longer, Better Lives by 2030.
And as part of our marketing, distribution & partnership team, you’ll play a vital part in advancing this movement. From inspiring meaningful connections with customers, partners and other stakeholders, to delivering purpose-led brand positioning and messaging, you'll be making a positive, healthy impact across all channels. You will have a unique and important part to play in helping more people live Healthier, Longer, Better Lives.
So if you believe in inspiring a better future, read on.
About the Role
Responsible for providing marketing recommendations and developing data driven insight into AIA customers so as to enhance customer experienceRoles and Responsibilities:
- Research market conditions, collect intelligence and perform analyses in areas such as product preferences, market penetration, market practices and sales trends
- Prepare relevant forecasts and recommendations based on market research
- Develop data driven insight on AIA customers' behaviours, buying preferences and patterns
- Identify initiatives that enhance the positioning and offering of AIA products and service
- Coordinate customer survey with customer service team and develop improvement plans in response to customer surveys
Minimum Job Requirements
- Education – Degree in Business Administration, Actuarial Science or Marketing.
- Experience – Preferably with minimum 1-2 years relevant working experience.
- Special skills – Good command of English and Bahasa Malaysia (both written and spoken), proficient in Microsoft Office applications, good presentation skill, possess good problem solving and analytical skills.
Build a career with us as we help our customers and the community live Healthier, Longer, Better Lives.
You must provide all requested information, including Personal Data, to be considered for this career opportunity. Failure to provide such information may influence the processing and outcome of your application. You are responsible for ensuring that the information you submit is accurate and up-to-date.