Programme Consultant

1. Student Recruitment & Sales

• Develop and implement strategies to recruit local and international students for the college’s programs.
• Identify, onboard, and maintain relationships with student recruitment agents to expand the college's network.
• Conduct one-on-one counseling sessions to guide prospective students through the application and enrollment process.
• Organize and participate in education fairs, exhibitions, and school visits to promote the college.
• Maintain an up-to-date database of prospective students, schools, and agents for efficient follow-up and analysis.
• Collaborate with the marketing team to create impactful promotional materials for recruitment campaigns.
• Achieve monthly and yearly student enrollment targets set by the management.
• Prepare and present detailed reports on recruitment progress, challenges, and recommendations for improvement.
• Build and nurture long-term relationships with schools, institutions, and agents to ensure sustainable enrollment growth.
• Stay updated on education industry trends and competitor strategies to refine recruitment approaches.

  2. Social Media Management

  • Develop and execute comprehensive social media strategies to promote the college’s programs and initiatives.
  • Create, schedule, and monitor engaging content across platforms such as Facebook, Instagram, TikTok, and YouTube.
  • Collaborate with the design team to produce visually appealing graphics, videos, and posts that align with the college's brand.
  • Track and analyze social media metrics to evaluate the effectiveness of campaigns and optimize strategies.
  • Monitor industry trends and competitor activities to ensure the college maintains a competitive online presence.
  • Respond promptly to comments, messages, and inquiries to foster a strong and engaging community presence.
  • Plan and execute email marketing campaigns targeting prospective students and recruitment partners.
  • Work closely with the enrollment team to ensure that social media leads are effectively converted into enrollments.
  • Prepare regular performance reports highlighting successes, challenges, and areas for improvement in social media management.

• Education:
  • Minimum Diploma in Marketing, Business Administration, Communications, or a related field.
  • Experience:
    • Proven experience in student recruitment, sales, or a related field (minimum 1 year preferred).
    • Hands-on experience managing social media platforms and creating content for marketing purposes.
    • Skills:
      • Strong communication and interpersonal skills to build relationships with students, agents, and partners.
      • Sales-oriented mindset with a proven ability to achieve enrollment targets.
      • Proficiency in social media management tools and analytics platforms.
      • Creative and detail-oriented with a strong understanding of content creation and campaign planning.
      • Ability to work independently and as part of a team to meet deadlines and deliver results.
      • Familiarity with education industry trends and the international student recruitment landscape is an advantage.

• Be part of a vibrant and supportive team focused on driving educational success.
• Opportunity to contribute to innovative strategies for student recruitment and digital engagement.