Senior Social Media Performance Marketer

RM 4,000 - RM 6,500 / Per Mon

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Plan and execute digital ads (for mobile app and website) using different social media ads platforms (Meta, Telegram, Youtube, Tik Tok).
Work on a budget to reach maximum conversion KPI keeping the CPC at the optimum level
Manage communication with multiple vendors and third-party trackers in order to achieve acquisition objectives
Measure and report performance of all social media marketing campaigns, and assess against goals (ROI and KPIs).
Identify trends and insights, and optimize spend and performance based on the insights
Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
Do campaign acquisition fraud monitoring and take actions to minimize the fraud numbers
Plan and create a small-scale A-B test campaign to optimize campaign and creative performance

2 - 3 years agency experience preferred
Proficient in English, Mandarin & Malay
Understanding of rich media, dynamic creative & video units
Hunger for growth in performance marketing result optimization
Independent, proactive and work well under pressure
Highly proficient in using digital ads platforms such as Meta Ads, Google Ads, Tik Tok Ads, Telegram Ads, Youtube Ads
Familiarity in AI tools