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- Develop and oversee marketing campaigns, strategies, and programs.
- Conduct market research to identify trends, consumer landscape, and potential markets.
- Manage the marketing budget and ensure proper allocation.
- Track and analyze campaign performance to measure effectiveness and optimize ROI.
- Lead, mentor, and train marketing teams.
- Develop and manage content and promotional materials.
- Communicate and coordinate with internal stakeholders on marketing campaigns.
- Build and maintain relationships with agencies and external stakeholders.
- Provide performance evaluations for direct reports.
- Recruit, interview, hire, and train new staff members.
- Develop marketing strategies for advertising new products.
- Organize promotional events and coordinate day-of deliveries and staffing.
- Lead and train teams of Marketing Associates.
- Review current marketing campaigns for weaknesses and develop solutions within budget constraints.
- Analyze website click-to-purchase conversion rates and evaluate the effectiveness of promotions to drive sales.
- Identify potential new markets and create plans to enter those markets.
- Collaborate with product development and buying teams to estimate product demand.
- Brainstorm fresh advertising ideas with senior management.
- Bachelor’s degree in Marketing.
- Able to speak in English
- At least 2-5 experiences in FMCG in perfume, cosmetic and foundation
- Minimum of 5 years of experience in Marketing.
- Hardworking and able to commit fully to responsibilities.
- Working hours: 8.30 am – 5.30 pm
- Positive work environment.
- Career advancement opportunities.
- EPF, SOCSO, and EIS contributions.
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