Customer Relationship Management (CRM) Executive

RM 3,000 - RM 5,000 / Per Mon

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Define CRM schedules and action plans as well as coordinating execution, monitoring and reporting
Create & manage targeted retention campaigns / promotions for all products
Overall responsibility for B2C communications and VIP strategy
HTML and dynamic content experience
Define and manage CRM workflows from brief requests to production, delivery and reporting, coordinating with varying stakeholders and departments (CRM, IT, Design, Customer Support, Product, BI)
Detailed reporting on all CRM and retention activity, KPIs
Propose any necessary changes or improvements to processes and strategies to achieve KPI targets
Product owner for CRM tools and platforms, including responsibility for expressing any needs for additional resources required for the team to ensure IT delivers on targets and projects.
Liaise with designers on creatives and marketing tools

Good data analysis and interpretation skills
Creativity in finding ways to retain customers and ensure business growth
Strategic and analytical way of thinking, agility and strong prioritization capabilities
Ability to problem solve, think “outside the box” and achieve results even when challenged by time, system or product limitations