Brand Director

Working Location : PHILIPPINES

Job Responsibilities :-

1. Responsible for the formulation of the group's brand strategy plan. and the construction and promotion of the Group's brand image; Build a brand management system for the group.
2. Accurately grasp the brand positioning of the group, formulate brand communication strategies and brand marketing activity plans according to market needs and changes, as well as regional characteristics, and cooperate with the market to promote new customer conversion and brand sinking;
3. Responsible for the group's brand cooperation, introducing cooperative businesses, and enhancing brand awareness and brand positioning;
4. Formulate and review the copywriting and design of the department's promotional materials to ensure that the content and style of all external related promotional materials meet the group's brand requirements.
5. Responsible for the daily management of the brand department and build and cultivate the brand team.

Job Requirements :-

1. Have more than 3 years of experience in brand management of medium and large enterprises, and have systematic thinking and practical experience in brand planning and management;
2. Have good resource integration ability. communication and coordination capabilities;
3. Have the ability to solve problems independently and strong brand awareness, have a certain aesthetic taste, clear and rational thinking, have strong learning ability, and be able to withstand greater work pressure;
4. Those with brand resources are preferred.
5. Proficient in English and Chinese (To liaise with Chinese speaking clients).