Marketing Executive

1. Strategy Development

• Assist in developing and implementing email marketing strategies aimed at enhancing engagement, driving conversions, and retaining customers.
• Support the marketing team in creating and refining overall marketing strategies that align with the company's goals.
• Monitor industry trends and competitor activities to inform strategic planning and identify opportunities for innovation
• Develop and execute social media content strategies to build brand awareness and drive engagement.

2. Content Creation and Copywriting

• Create compelling target and targeted email marketing content, including promotional emails, newsletters, and automated campaigns
• Write and edit high-quality copy for various marketing materials, including web content, social media posts, and press releases.
• Ensure all content is consistent with the company's brand voice, style, and messaging guidelines.
• Develop and execute social media content strategies to build brand awareness and drive engagement.

3. Social Media Management

• Develop, implement, and manage social media content calendars across platforms such as Facebook, Instagram, LinkedIn, and Twitter.
• Engage with the online community by responding to comments, messages, and interactions in a timely manner.
• Track, analyze, and report on social media metrics to evaluate campaign effectiveness and make data-driven adjustments.

4. Data Analysis and Reporting

• Track, analyze, and report on key email marketing metrics such as open rates, click-through rates, and conversion rates
• Utilize data-driven insights to optimize email marketing campaigns and improve performance
• Present regular reports to the marketing manager and team, highlighting campaign results and areas for improvement.
• Monitor social media analytics to understand audience behavior and preferences, adjusting strategies accordingly.

5. Others

• Be adaptable and wiling to take on additional roles and tasks as needed during and outside of events, contributing to various marketing projects and initiatives.

6. Additional Tasks

• Coordinate with the design team to create visually appealing email templates and graphics.
• Stay up-to-date with the latest email marketing best practices and technologies.
• Collaborate with cross-functional teams, including sales, product development, and customer services, to ensure cohesive marketing efforts.
• Participate in brainstorming sessions and contribute creative ideas for new marketing campaigns and initiatives.

Requirements:

• Bachelor's degree in marketing, Communications, or a related field
• Fresh graduate is welcome to apply
• Required languages: English, Mandarin
• Strong writing, editing, and proofreading skills.
• Knowledge in email marketing platforms (E.g., Mailchimp, HubSpot) and analytics tools (e.g., Google Analytics) is a plus
• Multi-skills in creative artwork are a plus
• Excellent organizational and project management skills
• Ability to work independently and as part of a team
• Strong attention to detail and ability to meet deadlines
• Flexibility and willingness to take on a variety of tasks and responsibilities

Key Attributes:

• Creative thinker with a strategic mindset
• Data-driven with a focus on achieving measurable results
• Strong communicator with excellent interpersonal skills
• Adaptable and proactive in taking on new challenges
• Enthusiastic about marketing and staying current with industry trends

• EPF/SOCSO
• Great remuneration offer. (Basic, Commissions, Allowance, attractive event incentive and bonus)
• Training provided
• 5 working days
• Recognition with an exposure and working experience with world-renowned speakers and business expects.
• We listen and acknowledge your ideas and suggestions.
• An inspiring career experience by providing you a great responsible and at the event.
• Young, energetic, fun and conducive working workplace.
• A favorable chance for a promotion by your performance.
• Opportunity to travel and support events.