Sales Manager

1. Sales Strategy Development

• Planning: Develop and implement sales strategies to meet company goals and objectives.
• Market Research: Conduct research to understand market trends, customer needs, and competitors' activities.
• Target Setting: Set sales targets for the team based on company objectives and market analysis.

  2. Team Management and Leadership

  • Recruitment and Training: Hire, train, and onboard new sales team members. Provide continuous training and development.
  • Motivation: Inspire and motivate the team to achieve and exceed sales goals.
  • Performance Monitoring: Regularly evaluate the performance of sales team members, providing feedback and coaching.
  • Goal Setting: Set individual and team goals to align with overall business objectives.

    3. Sales Operations

    • Pipeline Management: Oversee the sales pipeline and ensure consistent follow-up on leads and opportunities.
    • Forecasting: Provide accurate sales forecasts based on market conditions and team performance.
    • Reporting: Prepare regular reports on sales performance, trends, and potential improvements for senior management.
    • CRM Management: Utilize customer relationship management (CRM) tools to track sales activities and customer data.

      4. Customer Relationship Management

      • Client Meetings: Build and maintain relationships with key clients and prospects.
      • Customer Retention: Implement strategies for customer retention, upselling, and cross-selling.
      • Customer Feedback: Gather and act on feedback from clients to enhance products and services.

        5. Collaboration with Other Departments

        • Marketing Team: Collaborate with marketing for lead generation and to align sales campaigns with promotional strategies.
        • Product Teams: Work with product or service teams to understand new offerings and convey their value to customers.
        • Finance/Accounting: Collaborate with the finance department for pricing strategies, contract negotiations, and commission structures.

          6. Sales Performance Analysis

          • KPI Tracking: Regularly monitor key performance indicators (KPIs) such as conversion rates, revenue, and market share.
          • Continuous Improvement: Analyze sales data to identify trends, strengths, and areas of improvement, and adjust strategies accordingly.

            7. Budgeting and Resource Management

            • Budgeting: Oversee the sales department’s budget and ensure efficient allocation of resources.
            • Cost Management: Ensure that sales activities are cost-effective, and optimize expenses related to sales campaigns.

              8. Sales Presentations and Negotiations

              • Proposals: Lead the development and presentation of sales proposals and contracts.
              • Negotiations: Handle pricing, terms, and conditions with clients to secure deals while maintaining profitability.

                9. Market Expansion

                • New Markets: Identify and explore new market opportunities, whether geographical or vertical.
                • Business Development: Seek new business partnerships, alliances, and potential customers.

                  Skills Required:

                  • Leadership and team management
                  • Strong communication and interpersonal skills
                  • Analytical thinking and problem-solving abilities
                  • Strategic planning and time management
                  • Negotiation and persuasion
                  • Customer-focused mindset

• Bachelor’s Degree: A degree in Business Administration, Marketing, Sales, or a related field is commonly required.
• Experience (3 – 5 years) in sales.
• Skill: Leadership and Team Management, Sales Strategy and Planning, Communication Skills, Negotiation Skills, Analytical Skills, Problem Solving, Customer Relationship Management (CRM), Time Management.