Marketing Manager

Role Overview

We are seeking a dynamic and results-driven Marketing Manager to lead and execute marketing initiatives that drive brand awareness, customer engagement, and sales growth. The ideal candidate will have a passion for consumer electronics products and furniture retail, a strong understanding of marketing trends, and the ability to manage a team to achieve strategic goals.

Key Responsibilities

Marketing Strategy Development:

• Develop and implement comprehensive marketing plans to support business objectives and sales growth.
• Identify target audiences and create strategies to engage them effectively.

  Brand Management:

  • Oversee brand positioning, ensuring consistency across all channels and communications.
  • Enhance the company’s brand image through creative campaigns and promotions.

    Digital Marketing:

    • Manage online marketing efforts, including social media, SEO/SEM, email campaigns, and e-commerce strategies.
    • Monitor and analyze digital performance metrics to optimize campaigns.

      Market Analysis:

      • Conduct market research to identify trends, customer needs, and competitor activities.
      • Use insights to adjust marketing strategies for maximum impact.

        Content Creation and Management:

        • Develop creative and engaging content for online and offline platforms.
        • Coordinate with design and content teams to produce promotional materials.

          Team Leadership:

          • Manage and mentor a team of marketing professionals.
          • Foster collaboration across departments to ensure alignment of goals.

            Budget Management:

            • Prepare and manage the marketing budget effectively.
            • Ensure cost-efficient use of resources while achieving desired outcomes.

Qualifications and Skills

• Education: Bachelor’s degree in Marketing, Business Administration, or a related field.
• Experience: Minimum of 5 years of experience in marketing, preferably in retail consumer electric goods or furniture industries.
• Proven track record in developing successful marketing campaigns and strategies.
• Strong knowledge of digital marketing tools and techniques.
• Excellent leadership, communication, and interpersonal skills.
• Analytical mindset with the ability to interpret data and make informed decisions.
• Creative problem-solving skills and a proactive approach to challenges.

• Opportunity to be part of a well-established and growing company.
• Collaborative and innovative work environment.
• Competitive salary and benefits package.
• Career advancement opportunities.

  Lionmas is an equal opportunity employer. We welcome applications from all qualified candidates.