Digital Marketing Executive

Full Time, onsite
Yescom Import And Export Sdn Bhd
Kuala Lumpur, Malaysia

RM 3,000 - RM 3,500 / Per Mon

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Developing, executing, and monitoring multiple digital initiatives to increase conversion, revenue, and profitability from paid search campaign on Facebook Meta & Tiktok.
Set Up and management of digital media campaign for brands across multiple channels & traffic sources.
Understanding customer value and utilizing strategies to drive quality traffic to the ecommerce platform.
Monitor and analyses campaign data with react to competitor strategies.
Maximizing return on investment for allocated digital spends through ongoing optimization.
Conversion Rate Optimization (CRO): Analyze user experience and website design to optimize conversion paths and improve user engagement. A/B test different elements to identify the most effective strategies.
Making informed decision across dimensions of the account based on the current market result.
Generate weekly and monthly report on the campaign. To ensure ROI of the campaigns launched.
Partner with sales reps, client servicing team to support brand need
Optimize website content and structure for search engines (SEO) and manage pay-per-click (PPC) advertising campaigns (SEM) to increase visibility and drive traffic.
Monitor and analyze the performance of digital marketing campaigns, making data-driven decisions to improve results.
Manage the budget allocated for digital marketing campaigns, ensuring cost-effective strategies.
Prepare regular reports on the performance of digital marketing campaigns and present findings to management.
Ensure that digital marketing practices comply with relevant regulations and best practices.
Coordinate with other departments, such as sales, design, and IT, to align marketing efforts with broader company goals.

Candidate must prossess at least a Professional Certificate, Advanced / Higher / Graduate Diploma, Degree, Advanced Degree. Preferably studied advertising/marketing/business/sales (if have experience doing ads for google, facebook, youtube, instagram, shopee, tiktok, shopee even better)
Fluent in English, Bahasa Malaysia, optionally Mandarin.
Strong knowledge of digital marketing strategies, techniques, and tools. This includes SEO, SEM, email marketing, content marketing, social media marketing, and more.
Ability to analyze data and draw actionable insights from various digital marketing metrics and tools like Google Analytics.
Proficiency with digital marketing software and tools, such as Google Ads, social media advertising platforms, email marketing platforms, and content management systems.
Strong written and verbal communication skills for creating compelling ad copy, email campaigns, and social media posts.
Strong written and verbal communication skills for creating compelling ad copy, email campaigns, and social media posts.
Effective time management and the ability to manage multiple campaigns and projects simultaneously.
Positive attitude, passionate on collaborative teamwork, excel at interpersonal skills.
Demonstrated leadership skills in driving teamwork excellence, conflict resolution.