Growth Specialist Marketing

Campaign Strategy & Execution: 1.Plan, execute, and optimize multi-channel marketing campaigns to drive user acquisition, retention, and overall revenue growth. 2.Develop targeted marketing initiatives for specific customer segments based on data insights and trends. 3.Coordinate with the design and content teams to create engaging campaign materials, including email, social media ads, landing pages, and more. 4.Execute A/B tests, optimize conversion funnels, and continuously refine marketing strategies to improve ROI. 5.Monitor and report on the performance of marketing campaigns, using analytics tools like Google Analytics, HubSpot, or other relevant software. 6.Identify key metrics and KPIs to measure the success of campaigns, providing actionable insights to the team. 7.Conduct customer segmentation and behavior analysis to inform campaign decisions and drive personalized marketing strategies. Growth Hacking & Optimization: 1.Utilize growth hacking techniques to find innovative and cost-effective ways to acquire and retain customers. 2.Work closely with the product and tech teams to optimize user experience and drive activation. 3.Identify and exploit new growth channels, partnerships, or platforms for customer acquisition 4.Develop email marketing strategies to nurture leads, re-engage inactive users, and increase customer lifetime value (CLTV). 5.Utilize push notifications, in-app messaging, and other tools to keep customers engaged and improve user retention. 6.Collaborate with product, design, and analytics teams to align on product launches, customer feedback, and new feature rollouts. 7.Maintain communication with sales and customer support teams to identify areas of opportunity for customer growth and retention. 8.Stay updated with the latest digital marketing trends, growth strategies, and emerging technologies. 9.Drive a culture of experimentation by testing new ideas, measuring success, and scaling what works.