Marketing Manager

WE ARE EXPANDING!!!!

We are currently looking for : MARKETING MANAGER

Salary: RM 8,000 - 10,000

Work location: Kuala Lumpur, Mont Kiara

Work Arrangement: 5.5 work days a week and Onsite

We are seeking an innovative Marketing Manager to mainly support our Beauty brands.

In this role, you will be optimizing our marketing strategies, content planning, managing the region marketing department's budget and team members, as well as preparing reports & reporting to HQ marketing & project manager.

THE JOB :

• Constantly update & understanding the algorithms of main 4 platforms/channels that drives traffic- Tiktok, Meta (FB & IG), Xiaohongshu, Youtube.
• Measuring and achieving month on month social media growth objectives and KPIs with the operational team for each channel and for our overall organic social performance.
• Coordinating a day to day calendar of actions in terms of content marketing & interaction with our target audience, influencers and groups to drive engagement on social media platforms. (maximize Comments, Posts, Replies)
• Carrying out extensive weekly analytics and progress reports to demonstrate key performance & ways to improve/
• Analyze customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies
• Conducting market research to stay ahead of industry trends
• Conducting frequent monitoring and social listening for new content, engagement opportunities and customer insight
• Create and manage marketing campaigns, focusing on achieving measurable outcomes and reaching target audiences effectively

WHAT WE ARE LOOKING FOR :

• Preferably Bachelor's degree holder in Marketing, Advertising, Business administration, or related field.
• Preferably with at least 3 years digital/marketing experience.
• Plus point if from a beauty or retail/service industry background.
• Ability to grasp the big picture while paying extreme attention to the small details.
• Adapt in creative problem-solving; extremely resourceful, innovative, and proactive; self-driven, including when there is ambiguity.
• Extensive knowledge of marketing strategies, channels, and branding.
• Excellent written and verbal communicator.
• Natural collaborator and team player with a positive attitude and strong interpersonal skills.
• Experience working on influencer marketing campaigns and initiatives
• Basic graphic design experience and video editing experience or mastery.

WHAT TO EXPECT :

• Guaranteed Career Progression
• Government statutory benefits
• Annual Leave
• Staff Discounts
• Medical Claims
• Birthday Cash Voucher
• Energetic & innovative work culture

ABOUT US: Initia Group has been in the beauty and F&B industry for almost 10 years. Being a fast growing group that focuses on incubating new brands & concepts, we now own & manage more than 10 diversified brands like Lifestyle, Retail and Self Photo Studios. We are a fast paced growing company, bringing all unique and on-trend concepts. We have a lot of expansions going on and we need additional talents in our growing portfolio.

INITIA - Makes anything seem impossible possible.

APPLY NOW!

Job Type: Full-time

Pay: RM8,000.00 - RM10,000.00 per month

Benefits:

• Professional development

Schedule:

• Afternoon shift
• Day shift

Education:

• Bachelor's (Preferred)

Experience:

• Marketing: 2 years (Required)

Language:

• Mandarin (Required)